Olamide Bamidele
Commercial and Growth Leader | Expertise in Acquisition and Supply, Partnerships and Revenue Optimisation | Hospitality, Tourism, SaaS
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About
I am a commercial and growth-focused leader with 9+ years of experience helping businesses increase revenue, build strong partnerships, and optimize supply across hospitality, tourism, telemedicine, and SaaS platforms. I enjoy identifying the right opportunities, activating them profitably, and collaborating with cross-functional teams in Product, Sales, Marketing, and Customer Experience to deliver tangible results. Throughout my career, I have consistently achieved significant growth, including 25–50%+ increases in bookings, revenue, and partner acquisition across multiple markets.
Experience
Head of Hotels – Acquisitions, Sales & Fulfilment at Wakanow Group (2024-07 – Present)
- Led acquisition of over 500+ hotels and shortlets across Nigeria and suppliers with over 100+ hotels, shortlets, and other property types worldwide, achieving industry-low pricing and increasing inventory competitiveness by 30%.
- Oversaw full supply lifecycle, including contracting, pricing, availability, and API integration for B2B and B2C distribution, resulting in a 20% increase in booking conversion.
- Partnered with Sales and Commercial teams to activate inventory, driving ₦200M+ in monthly revenue across all channels.
- Implemented data-driven pricing and yield management strategies, improving average booking margins by 15%.
- Built and maintained relationships with top-tier suppliers, increasing hotel retention by 25%.
Business Lead at RoomDe.com (Wakanow Subsidiary) (2024-01 – Present)
- Directed commercial and operational strategy for RoomDe.com, a platform fully focused on hotel and short-let supply.
- Managed sales, marketing, and inventory activation, driving a 25% MoM increase in bookings and profitability.
- Oversaw digital performance monitoring including Google Analytics, optimizing campaigns that improved conversion rate by 18%.
- Coordinated cross-functional teams to optimize booking flow, pricing, and customer experience, increasing repeat bookings by 20%.
- Onboarded new suppliers, expanding inventory by 40% and ensuring distribution to B2B and B2C channels.
Strategic Partnerships Lead – EMEA at Wakanow Group (2023-04 – 2024-06)
- Built and activated B2B commercial and partnership funnels across EMEA, acquiring 50+ high-value partners, contributing to ₦150M+ incremental revenue.
- Developed strategic alliances that increased brand visibility and trust, boosting partner engagement by 30%.
- Supported go-to-market strategies for product launches, integrating partner channels and content, resulting in 20% faster adoption of new offerings.
- Delivered market insights and competitive intelligence to optimize commercial decision-making.
Partnerships Manager at Bubble Colony (2021-01 – 2023-12)
- Structured and executed commercial partnerships that drove 20–35% growth in traffic, engagement, and revenue for clients.
- Developed B2B communication toolkits and trained a team of 3, improving partner onboarding efficiency by 40%.
- Collaborated on digital campaigns integrating social media and content marketing, increasing ROI on partnership campaigns by 25%.
Customer Experience Manager at Tremendoc Limited (2020-01 – 2021-12)
- Designed retention strategies and feedback loops, increasing NPS by 25% and overall customer satisfaction by 20%.
- Streamlined onboarding and support processes, increasing customer lifetime value by 15%.
- Collaborated with marketing and product teams to ensure support and communication aligned with commercial objectives.
Marketing Associate – Digital Campaigns at Regenesys Business School (2018-01 – 2020-12)
- Executed cross-channel campaigns driving 40% increase in online engagement and 20% growth in leads.
- Managed influencer partnerships and content planning, boosting event attendance by 25% and improving enrollment conversion.
- Collaborated with marketing and sales teams to optimize campaigns and track ROI via Google Analytics.
Education
Bachelor of Arts in B.A. – Landmark University (2011 – 2015)