Omotayo Olasoji

Detail-oriented and proactive Virtual Executive Assistant with 3+ years of experience providing administrative, operational, and communications support to founders, executives, and organizations across tech, e-commerce, and academia. Skilled in calendar and inbox management, project coordination, research, customer communication, event support, and social media management. Proven ability to streamline operations, manage multiple priorities, and support teams remotely with efficiency and professionalism.

Virtual Assistant & Event Coordinator at Wetech (2023-01 – 2025-04)

A women-focused technology and entrepreneurship organization dedicated to empowering women through digital skills training, community-building initiatives, and industry events.

• Managed communications and content operations across multiple digital channels, contributing to a 25% increase in social engagement and 30% follower growth.
• Executed marketing campaigns for hybrid and virtual events, driving a 15% increase in lead generation.
• Coordinated communication and logistics for a conference with 500+ attendees, including speaker outreach, reminders, and attendee support.
• Managed and organized online communities, responding to inquiries and maintaining engagement across platforms.
• Created and scheduled 50+ content assets, newsletters, and promotional materials.
• Streamlined internal communication workflows using Slack, Google Workspace, and project management tools.

Research Executive Assistant at University of Cambridge (2022-07 – 2022-08)

A historian and academic researcher at the University of Cambridge conducting a research project on the history of crowds and protests in Lagos, with a focus on the #EndSARS movement.

• Designed and distributed recruitment materials that reached 50+ potential respondents.
• Collected 15 survey responses and screened 10 qualified participants for interviews.
• Coordinated participant communication, interview scheduling, and research logistics remotely and on-ground in Lagos.
• Prepared key research documents including interview guides, Google Forms, and participant information sheets.

Social Media Virtual Assistant at Braids and Wigs (2024-11 – 2024-12)

A beauty and hair e-commerce brand specializing in wigs and hair products, serving customers through social media marketing and online retail operations.

• Managed a monthly content calendar and scheduled 20+ posts across Instagram and TikTok.
• Conducted influencer outreach and identified 10+ relevant creators/brand prospects for partnerships.
• Organized and tagged 50+ product inventory entries to support marketing and e-commerce operations.
• Supported Shopify admin tasks and streamlined onboarding/communication processes via Slack and email.

Master's Degree in Digital Marketing & Business Transformation – Rome Business School (2027-02)

Bachelor of Science (BS) in Mass Communications – Covenant University (2021-09)