Temitope Abiona
Regional Sales Manager
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About
Results-driven Regional Sales Manager with over 14 years of progressive experience in FMCG and technology-driven sales environments. Skilled in business development, distributor management, and team leadership across multiple regions. Recognized for driving revenue growth, optimizing supply chains, and building high-performing teams that exceed sales targets.
Adept at developing strategic sales plans, managing partner relationships, and ensuring operational excellence to support business objectives.
Experience
Regional Sales Manager (Lagos & South-West Nigeria) - RedCloud Technology, London, UK - Lagos & South-West Nigeria
(2024-04)
Lead regional sales operations and strategy implementation across Lagos and South-West Nigeria.
- Manage and mentor Brand Account Leads (BALs) and Distributor Sales Partners (DSPs) to achieve sales and profitability targets.
- Analyse sales trends, competitor performance, and market dynamics to develop actionable growth plans.
- Drive business expansion by onboarding strategic partners and building strong client relationships.
- Collaborate cross-functionally with marketing, product, and operations teams to achieve organizational goals.
- Represent the company at industry events, trade shows, and partner engagements.
Distributor Sales Partner (West Region) - RedCloud Technology, London, UK - West Region
(2023-02 - 2024-03)
Onboarded and managed distributors on a digital B2B marketplace platform.
- Achieved consistent monthly sales growth through effective account and field team management.
- Oversaw Field Activation Officers (FAOs) to ensure full market coverage and digital adoption.
- Provided actionable market intelligence and competitive analysis to management.
- Integrated distributor tools to enhance operational efficiency and data accuracy.
Field Sales Manager (FSM) - Suntory Beverage & Food Nigeria Ltd (Aava Brands)
(2022-02 - 2023-01)
- Supervised business partners, VSRs, and OMRs to ensure target delivery and retail expansion.
- Championed field coaching (GEMBA) and sales training sessions to improve productivity.
- Managed account reconciliation, trade feedback, and retail execution.
- Improved sales territory performance through early planning and market responsiveness.
Field Sales Officer (FSO) - Dangote Group (NASCON)
(2018-01 - 2022-02)
- Managed sales territories to achieve consistent primary and secondary sales growth.
- Supervised OMRs and VSRs to drive visibility, availability, and merchandising execution.
- Designed and implemented quarterly trade promotions to drive distributor engagement.
- Provided regular competitive insights and developed team capacity through on-the-job training.
Territory Sales Executive (Oyo, Osun, Kwara, Ondo) - Boehringer Ingelheim – Consumer Healthcare - Oyo, Osun, Kwara, Ondo
(2016-06 - 2017-11)
- Achieved monthly sales targets through secondary and prescription-driven sales.
- Promoted pharmaceutical products to pharmacists to increase market share.
- Monitored competition and executed counterstrategies to sustain growth.
Sales Representative - Kenwalthz Resources Ltd (Associate of Nigerian Breweries)
(2015-02 - 2016-05)
- Ensured product availability and visibility across multiple outlet categories.
- Managed distributor relationships to sustain profitability and business expansion.
- Tracked competitors' activities and executed timely market responses.
Sales Representative - Nigerian Bottling Company (NBC) - Lagos
(2011-12 - 2015-01)
- Managed major distribution centers to achieve volume and secondary sales targets.
- Built and maintained strong customer relationships to improve brand loyalty.
- Drove new customer acquisition, achieving 70% retail and key account sales growth.
- Trained presellers on customer handling, objection management, and sales execution.
Education
M.Sc. - Marketing and Consumer Studies - University of Ibadan (2021-09 - 2023-09)
Postgraduate Diploma - Marketing - National Institute of Marketing of Nigeria (Chartered) (2008-09 - 2010-09)
B.Sc. - Economics Education - Olabisi Onabanjo University, Ogun State (2005-09 - 2010-09)
Diploma - Marketing - Olabisi Onabanjo University, Ogun State (2003-09 - 2005-09)
Senior School Certificate (SSCE) - Nawair-Ud-Deen Grammar School, Osogbo (1996-09 - 2002-09)
First School Leaving Certificate - United Missionary College, Ibadan (1990-09 - 1996-09)
