Media Solutions Specialist - Sports at Cignal TV, Inc. (2024-04 – Present)
- Conceptualizing 360 ad campaigns for clients' brands and products through the Cignal Sports platforms on TV broadcast, social media, OTT applications, and on-ground activations
- Crafting and presenting generic and conceptualized pitch decks for agencies and clients
- Comprehend and laymanize data trends of the target markets to see how brands can fit themselves in sports properties
- Craft visually appealing and informative E-Flyers to promote and invite clients to sponsor sports leagues
- Strategize and plan on-ground events to boost and maintain relationships with agencies and clients
- Serves as the middle man between sponsors and the implementation team by coordinating with the external sports leagues production teams and the internal Cignal teams for the ad campaigns of brands
- Quick problem-solving and client management when there are implementation mistakes
Marketing Assistant at Achieve Without Borders, Inc. (2022-09 – 2024-01)
- Managed the Facebook page, including creating publication materials and copywriting captions
- Lead the increase of the reach and engagements of Facebook posts
- Managed events, including the procurement of venues, coordination, and preparation of marketing collaterals to promote the event
- Prepared creative collaterals such as brochures, corporate decks, banners, and social media posts using Canva and Photoshop
- Edited videos for social media and events using Final Cut Pro
- Prepared and executed the design of the company website using Odoo
- Supervised and mentored marketing interns
- Conducted market research to analyze and implement the appropriate marketing strategies for the
Learning Package Developer Intern at eLearning Commons - Ascendens Asia Group (2021-06 – 2021-11)
- Proofread and edited modules for SHS- and college-level subjects
- Created PPT presentation for lesson modules
Marketing Intern at Cosmetique Asia Corporation (2021-06 – 2021-08)
- Conducted brand and competitor research
- Proposed social media and e-commerce activities to increase brand awareness
- Proposed new products, including its concept, packaging, and branding