Eazel Puno

Results-driven marketing professional with experience in social media strategy, influencer marketing, paid media management, and content production. Skilled in developing end-to-end digital campaigns from research and content ideation to production, editing, publishing, and performance optimization. Experienced in managing multiple brands, executing Meta advertising campaigns, and building influencer partnerships that drive engagement and growth.

Social Media & Influencer Campaigns Coordinator at Touch Biotechnology Australia (2025-07 – Present)

Lead social media strategy and content execution for Touch Biotechnology Australia and qore8 Health Australia.

• Strategy & Campaign Execution: Spearheaded end-to-end organic and paid social media strategies, scaling overall Facebook views by 479% (reaching 1.3M+ total views) and boosting Instagram reach by 428% on a span of 6 months.
• Content Production & Growth: Conceptualized and produced targeted social media content, driving a 19.2K% surge in Instagram views (totaling 330K+ views) and organic view growth across platforms.
• Paid Ads, Whitelisting, & A/B Testing: Managed paid social budgets and advanced ad tactics, including creator whitelisting and rigorous A/B testing; achieved a 494% increase in Facebook ad views (1.35M+ views) and scaled Instagram ad views to over 210K (+21M% growth).
• Engagement & Optimization: Monitored community interactions and watch time (securing 12+ days of aggregate watch time on Facebook), leveraging performance data and weekly reporting to continuously optimize ad spend and content performance.

Marketing Manager at BEAUTéDERM Corporation (2025-02 – 2025-06)

• Managed social media, influencer partnerships, brand communications, and paid campaigns.
• Developed and prepared marketing plans
• Collaborated with CEO on press launches and events
• Led influencer relations aligned with brand objectives
• Increased bookings through optimized paid ad campaigns

Marketing Specialist at BEAUTéDERM Corporation (2024-07 – 2025-01)

• Supported campaign execution, influencer relations, and social media planning
• Handled campaign logistics and asset coordination

Creative Brand Associate at Aly Marketing (2023-10 – 2024-07)

• Directed content production, maintained brand consistency, and coordinated shoots and creative assets.

Marketing & Business Development Intern at Omni Aviation (2023-06 – 2023-10)

• Supported TikTok marketing campaigns, production logistics, and tourism marketing initiatives.

Bachelor of Science in Business Administration, Major in Marketing Management – Holy Angel University (2020 – 2023)