Digital Marketing Specialist (SEO) - Kurum Group of Companies
(2026-06 - 2026-12)
- Managed social media content, scheduling, and performance analysis across multiple platforms.
- Designed and optimized landing pages for marketing campaigns, improving conversions and user engagement.
- Implemented SEO strategies that enhanced keyword rankings and overall organic visibility.
- Integrated Zoho for system automation and streamlined digital workflows.
- Planned, launched, and optimized Google and Meta Ads campaigns, including audience targeting, creative testing, and performance tracking.
- Handled campaign budgeting, ensuring cost-efficient ad spend allocation and maximizing ROI through continuous data-driven optimization.
- Managed and maintained the company website, ensuring up-to-date content, optimal performance, and alignment with marketing objectives.
Digital Marketing Specialist / Operations - First Power Solar Inc
(2025-03 - 2025-12)
- Website & SEO Operations: Built and maintained the company website, executing SEO content updates to improve site performance and load speeds.
- Social Media & Communications: Managed daily social media postings and handled direct customer inquiries via Messenger to screen and route incoming leads.
- Sales Material Design: Produced standard client proposals, landing pages, and branded marketing graphics to support business development.
- Reporting & Data Maintenance: Compiled and analyzed marketing and sales reports to track performance metrics for management.
- Quotations & Onboarding: Generated initial project cost estimates and quotations for prospective clients to kickstart the sales process.
Web Developer / SEO - 12 Stars International Gaming Solutions Limited
(2023-10 - 2024-11)
- Created and optimized websites and landing pages using HTML and WordPress with a strong focus on on-page and technical SEO.
- Managed SEO setup, keyword optimization, and performance tracking, produced SEO-driven blog content, and supported digital advertising campaigns to improve traffic, rankings, and conversions.
App Specialist - Mad Gaming Developer
(2021-01 - 2023-09)
- Android app development with a focus on performance, offline handling, and responsive Material UI.
- Experienced in REST/JSON API integration, authentication, error handling, and debugging.
- Skilled in QA, crash analytics, and continuous optimization.
- Strong background in growth and advertising analytics, including Meta SDK (App Events), Conversions API, and Meta Pixel for conversion tracking and ad performance.
- Experienced in handling platforms across Brazil, India, Philippines, and Bangladesh, with attention to localization, device diversity, and network conditions.
Freelance Experience (Remote & Project-Based) - Crown BioScience
US Client
- Implemented and maintained Google Analytics 4 (GA4), Google Search Console, and Google Tag Manager; built Looker Studio dashboards; audited events/conversions for accurate tracking.
Freelance Experience (Remote & Project-Based) - Dan Gordon Enterprise
US Client
- Deployed GA4 and Tag Manager; configured custom events and conversion tracking; validated data layers and tagging to support campaign measurement.
Freelance Experience (Remote & Project-Based) - 12 Stars International Gaming Solutions Limited
- Create websites and landing pages with SEO optimization.
