Lourgin Albino
Email Marketing / eCommerce Analyst
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About
Deliver comprehensive marketing audits to business owners and clients. Analyze and assess full-funnel activity across various platforms, including Google Ads, Google Analytics, Facebook Ads, Klaviyo, and Shopify, to generate audit reports for both existing and potential clients at Growth Gurus Identify, Analyze, and interpret trends from the data and present them to executives.
Experience
Email Marketing / eCommerce Analyst at Coleborne&Co. (2022-11 – 2026-01)
- Deliver comprehensive marketing audits to business owners and clients.
- Analyze and assess full-funnel activity across various platforms, including Google Ads, Google Analytics, Facebook Ads, Klaviyo, and Shopify, to generate audit reports for both existing and potential clients at Growth Gurus
- Identify, Analyze, and interpret trends from the data and present them to executives.
- Conduct monthly reporting for Shopify/Klaviyo, ensuring the timely delivery of all Lifecycle Marketing and Media Reporting
- Generate reports on online sales, analyze customer purchasing trends, and assess changes in the online retail market
- Update and maintain the CRM for effective lead generation
- Conduct ad-hoc analysis of client and prospect data, particularly during the Prospecting (sales support) and Strategy Development phases.
Billing Manager at Tiger Auto Transport (2022-09 – 2023-02)
- Responsible for managing all activities and staff in the billing function
- Oversee the development of policies and procedures that ensure timely, accurate customer invoicing manage the preparation of statements and bills and prepare detailed financial records
- Reviews work of billing staff to ensure accuracy, resolving inconsistencies as needed
- Develope internal and external financial statements and reports
Executive Virtual Assistant at Bayou Swamp Tours (2022-03 – 2022-09)
- Efficiently handle all queries from customers
- Produce KPI reports as required and perform market research.
- Handling data entry, scheduling, and follow-up emails tasks
- Prepare customer spreadsheets and keep online records
- Perform ad hoc administrative and business ops tasks as needed
- Connect with customers and potential customers via Zoom calls, text messages, and emails
Data Analyst at Diversify Offshore Staffing Solutions (2021-11 – 2022-03)
- Develop systems and standards for business reports.
- Update thousands of records in Salesforce, extract data from Salesforce using SQL and create advanced Excel workbooks to help us analyze business results.
- Establish, prepare, and build all reporting requirements ensuring key elements related to forecasting, planning, scheduling, measure & control reporting are accurately reflected
- Support the Management Team to keep unit costs within budget by providing ad-hoc and analysis reporting regularly that aids business development
- Recommends establishment of new or modified reporting methods and procedures to improve report content and completeness of information
Real Time Analyst at Customer Contact Channels (2017-05 – 2021-10)
- Monitors site to ensure optimal staffing levels.
- Coordinates appropriate staffing allocation and availability of call center staff to achieve service level objectives.
- Administers volume contingency action plans as deemed necessary and appropriate.
- Runs and analyzes reports with the result of making recommendations for adjusting staffing levels to meet departmental productivity and profitability goals.
- Facilitates real-time discussions with necessary stakeholders.
Customer Service Representative at Customer Contact Channels (2017-02 – 2017-05)
- Interact with customers who are booking flights, modify existing reservations, cancellations, refunds and provide general inquiries in connection with their travel needs (Airport, bag dimensions, Seat extenders, etc)
- Supports membership and mileage inquiries.
- Resolve customer issues via one call resolution guidelines and/or escalated process
Buffet Attendant at Holiday Inn Resort Orlando Suite Waterpark (2016-03 – 2016-06)
On the Job training
Travel Agent at Harimanok Tours and Events (2015-04 – 2015-05)
Education
Bachelor of Science in International Travel and Tourism Management – Lyceum of the Philippines University (2013 – 2016)



