Lyrish Dale Dumali

Social Media Manager and Virtual Assistant

Talent

ManilaMember since September 23, 2026

Social Media Manager and Virtual AssistantSocial Media ManagerSocial Media ManagementSocial MediaGraphic DesignVideo EditingContent CreationVirtual AssistantPodcast EditorDigital Marketing

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Social Media Manager and Virtual AssistantSocial Media ManagerSocial Media ManagementSocial MediaGraphic Design

About

I'm Lyrish Dale Dumali, a Social Media Manager with 4+ years of experience helping brands grow through strategic content and social media management.

My content has generated over 1 million views across platforms, including a Facebook Reel with 600,000+ views and multiple Instagram Reels with 100,000+ organic views.

Experience

Professional Experience

Social Media Manager
4+ years of experience managing social media accounts, developing content strategies, creating content calendars, writing captions, scheduling posts, community management, and tracking performance.
Influencer & Collaboration Manager

Managing influencer outreach, creator partnerships, collaborations, affiliate opportunities, whitelisting, UGC campaigns, and relationship management with creators.
Graphic Designer
Creating social media graphics, promotional materials, branded visuals, campaign assets, and marketing materials using Canva and Adobe Photoshop.
Video Editor
Creating and editing short-form videos, Reels, TikToks, promotional videos, and podcast clips using Adobe Premiere Pro, CapCut, Descript, Opus.pro, and Vidyo.AI.
Virtual Assistant
Providing administrative and digital support, including research, communication, scheduling, file organization, social media management, and general business support.
Podcast Manager
Managing podcast-related tasks including episode preparation, editing, short-form content, publishing support, guest coordination, and platforms such as Riverside.fm and PodMatch.
Content Strategist
Developing content ideas, monthly/weekly content plans, campaign concepts, social media strategies, captions, scripts, and content workflows for different industries.
Community & Outreach Manager

Managing outreach, account engagement, creator discovery, relationship building, follow-up, and community growth.
SEO & Local Marketing Support

Supporting SEO activities, keyword updates, backlink tracking, Google Business Profile management, review responses, and identifying issues within customer booking journeys.
CRM & Marketing Automation

Experience working with GoHighLevel (GHL) and A.R.I.A CRM, including funnels, lead generation, campaigns, and content-related workflows.