Paula Apuhin

Results-driven professional with experience in underwriting, risk assessment, and property management, supported by a background in sales and marketing. Skilled in evaluating applications, minimizing risk, and driving occupancy and revenue growth. Proven in meeting targets and delivering accurate, efficient results through strong communication and data-driven decisions.

Marketing Specialist and Property Manager at VLE LTD (2024-02 – 2026-08)

• Sourced, closed, and nurtured partnerships with schools and organizations, expanding business opportunities in both long-term and short-term rental markets.
• Managed the full tenant acquisition cycle, from lead generation and qualification to lease negotiation and onboarding, increasing occupancy and reducing vacancy periods.
• Developed and implemented marketing and advertising strategies that improved property visibility and attracted qualified tenant leads.
• Executed ongoing digital and offline marketing initiatives, generating consistent leads and strengthening online presence.
• Provided administrative support by coordinating documentation, scheduling, and tenant communications, ensuring smooth daily operations.

Underwriter Coordinator at Findigs (2021-09 – 2024-01)

• Reviewed and analyzed rental applications to ensure completeness, accuracy, and compliance with underwriting standards.
• Conducted research and gathered data to support risk assessment, fraud detection, and sound decision-making.
• Implemented policy and procedural updates in line with underwriting SOPs, maintaining consistency and compliance.
• Collaborated with renters, property managers, and internal teams to obtain required information and resolve discrepancies efficiently.
• Maintained detailed and up-to-date records, improving tracking, transparency, and audit readiness.

Underwriter at ServiceFirst (2020-07 – 2021-09)

• Reviewed loan applications submitted by loan officers, ensuring accuracy, completeness, and compliance with underwriting guidelines.
• Verified applicant information and identified discrepancies, reducing risk and improving approval quality.
• Applied underwriting standards to assess eligibility and support accurate credit decisions.
• Earned promotion from Loan Officer to Underwriter based on consistent performance and achievement of monthly targets.

Loan Officer at ServiceFirst (2019-05 – 2020-07)

• Conducted high-volume cold calling to generate leads and processed loan applications.
• Achieved a monthly quota by converting prospects into approved loans.
• Evaluated customer needs and recommended suitable loan products, improving approval rates and customer satisfaction.

BSBA in Marketing Management – University of St. La Salle Bacolod (2015 – 2019)