Rodel Legaspi

Results-driven AEO (Answer Engine Optimization) & SEO Content Specialist with expertise in structuring digital content for high visibility across generative AI engines (ChatGPT, Perplexity, Google AI Overviews) and traditional search. Proficient in Bottom Line Up Front (BLUF) formatting, comparison data architecture, and deploying clean, validated JSON-LD Schema markup (FAQPage, Article, HowTo) for B2B SaaS and tech brands.

Freelance Content & SEO Specialist at Self-Employed (Present)

• Researched high-intent industry topics and structured long-form guides, articles, and product overviews for modern search visibility.
• Formatted articles with scannable headers, takeaway callouts, and comparative tables to maximize user retention and reduce bounce rates.
• Applied on-page SEO best practices including meta tags, header hierarchy (H1–H3), and internal linking structures.

AEO & Schema Content Restructuring Specialist at Independent Projects (2025-01 – Present)

• B2B SaaS Content Optimization: Restructured dense, unstructured technical articles into scannable, AI-extractable assets using Bottom Line Up Front (BLUF) executive summaries and structured comparison tables.
• Improved content scannability and direct answer extraction targeting AI search engines like ChatGPT and Perplexity.
• Technical JSON-LD Schema Implementation: Developed and validated production-ready JSON-LD Schema markup (FAQPage, Article) for direct insertion into website headers, ensuring zero syntax errors on Google Rich Results tests.
• Streamlined complex technical product documentation (e.g., automated compliance scanning and workflow systems) into concise Q&A knowledge blocks.
• Content Auditing & AI Search Readiness: Evaluated legacy blog posts to eliminate filler, reduce cognitive load, and introduce data-driven tables to boost organic search readability.