Sinag Lopez

Dynamic and detail-oriented individual with a strong foundation in data handling, report preparation and organizational tasks. Eager to contribute transferable skills from marketing such as analytical thinking and process efficiency to support other operations.

Marketing Lead at The Crystal Diva (2021-08 – Present)

• Conceptualized and designed promotional materials using Canva, ensuring brand consistency and visual impact.
• Streamlined publication materials workflow, reducing the turnaround time while maintaining quality standards.
• Produced standard reports on ad spend, audience engagement, and conversion metrics, enabling data-driven optimizations across marketing channels.
• Designed and implemented a Google Sheets inventory tracking system, improving accuracy and reducing stock-check time by 75%.

Customer Experience and Services Group Intern at Megaworld Corporation (2024-03 – 2024-08)

• Assisted in coordinating communication between teams to ensure smooth account transitions.
• Supported meetings by preparing materials, taking notes, and following up on action items.
• Maintained accurate client records and databases to ensure up-to-date information and streamline communication.
• Prepared Acceptance Receipts and RFO Turnover Letters, clearly informing clients of property transaction status and improving transparency.

Social Media Marketing & Private Label Research Mentee at Nippon Esthetic Philippines (2023-11 – 2024-01)

• Developed engaging publication materials, aligning with brand guidelines to maximize impact.
• Monitored analytics and generated performance summaries for social media and ad campaigns, highlighting key insights for team review.
• Conducted private label product research to identify market trends and competitive pricing, informing brand positioning and campaign strategy.

Data Mining and Event Planning Intern at Philippine Business for Education (2019-07 – 2019-07)

• Built and maintained a centralized Google Sheets database to track scholar information, improving data accuracy and accessibility for team use.
• Automated data organization using filters, formulas, and formatting to streamline reporting and support decision-making.
• Contacted scholars via email to inform them about an upcoming event, ensuring high attendance and timely communication.
• Organized attendee data to ensure accurate labeling and efficient check-in process during events.

Bachelor of Science in Business Administration Major in Marketing Management – Polytechnic University of the Philippines - Taguig (2020 – 2024)

Accountacy, Business and Management Academic Strand in Business – Pitogo High School (2018 – 2020)