Abdul Mannan

Results-driven marketing & sales professional with a strong foundation in digital marketing, business development, and customer relationship management. Proven ability to strategize & execute paid Meta Ads campaigns, e-commerce & leverage data for conversion-focused growth. Proficient using tools like Canva, Google Analytics, and Meta Business Suite to drive engagement & revenue.

Proficient in MS Office (Excel, Word, PowerPoint). Resourceful to manage documentation, maintain accurate records, and prepare structured reports for management review along with administrative coordination & data management.

Marketing Analyst at AG7 Marketing – Medical Essential Diagnostics (2025-03 – Present)

Generating marketing strategies for field teams and online marketing to maximize efficiency and effectiveness.

• Generating marketing strategies for field teams and online marketing to maximize efficiency and effectiveness.
• Planning, budgeting, and executing paid ads campaigns on online platforms like Meta (Facebook & Instagram) & LinkedIn.
• Website enhancements, marketing material refreshments, and design coordination (Billboards, Testimonials, Handouts, Community Activities, Email body & structure).

Digital Strategy Associate (Internship) at Excelerate (2025-10 – 2025-11)

Conducting digital audits and developing digital strategies using the RACE Framework.

• Conduct digital audits to evaluate current channels and assets.
• Research market trends to identify growth opportunities.
• Apply the RACE Framework to design strategies for engagement and conversion.
• Collaborate with cross-functional teams to propose optimizations and innovations.
• Develop a digital roadmap that aligns with business objectives and customer needs.

Business Development Associate at Zameen.com (2024-10 – 2024-11)

Identified and engaged high-potential clients in a competitive market using Propforce CRM.

• Identified and engaged high-potential clients in a competitive market using Propforce CRM, achieving 100% of KPIs within 2 months and boosting client conversion rates by 25% through personalized follow-ups and targeted event outreach.

Marketing and Sales Intern at Fire 'n' Steak House (2023-07 – 2023-09)

Enhanced brand visibility and customer engagement on Instagram.

• Enhanced brand visibility and customer engagement on Instagram by developing promotional content, executing customer surveys, and analyzing sales data—resulting in a 35% increase in engagement and a 15% uplift in weekend sales.

Summer Intern at Fauji Fertilizer Company Ltd. (2017-06 – 2017-07)

Gained cross-functional exposure in a large-scale manufacturing environment.

• Gained cross-functional exposure in a large-scale manufacturing environment by rotating through departments, supporting process documentation, and producing summary reports later adopted for intern training programs.

BBA in Marketing – Bahria University Islamabad Campus (2020-09 – 2024-07)