Abdul Rehman

Creative, data-driven, and highly organized Business Administration undergraduate specializing in Marketing and Media. Proven track record of independently managing and scaling university-level digital footprints, executing end-to-end social media campaigns, and analyzing audience metrics to boost engagement. Adept with content creation tools, aesthetic curation, and modern analytics platforms.

Highly self-motivated and equipped with a dedicated, agile remote workspace to seamlessly manage cross-functional digital marketing workflows and deliver measurable online growth.

Digital Content Lead & Social Media Manager - Lahore School of Economics - Lahore, Pakistan

University Campus Initiatives

• End-to-End Page Management: Took full ownership of creating, scheduling, and deploying creative multimedia content across official and student-led university event social media channels.
• Campaign Optimization: Successfully executed digital campaigns for major campus initiatives, leveraging aesthetic curation and strategic hashtag deployment to maximize student reach.
• Audience Engagement: Moderated online communities, promptly addressed audience inquiries, and monitored real-time feedback loops to build an active, vibrant digital student community.
• Cross-Functional Collaboration: Partnered remotely and asynchronously with multiple event organizing committees to translate physical activities into highly engaging digital narratives (reels, stories, posts).

Bachelor of Business Administration (BBA) - Marketing and Media - Lahore school of economics (2025-08 - 2029)

Intermediate (HSSC) - Punjab College (2023 - 2025)

Matriculation (SSC) - Crescent School (2021 - 2023)