Afaq Nazir

Results-driven Amazon FBA specialist with over 1.5 years of hands-on experience in wholesale brand hunting, supplier outreach, and product research. Proven track record of identifying high-margin wholesale opportunities, qualifying brand-compliant suppliers, and managing end-to-end account operations on Amazon UK and US marketplaces. Currently expanding expertise into Private Label product launch and Amazon PPC campaign management.

Amazon Wholesale Brand Hunter Expert at CommerceKind (2026-02 – Present)

• Source and qualify wholesale brands across 10+ product categories by analysing brand eligibility, MAP policies, and resale permission terms to ensure compliance with Amazon's wholesale guidelines.
• Utilise Keepa, SmartScout, and Helium 10 to evaluate sales velocity, BSR trends, and competitive landscape before approving brands for outreach.
• Build and maintain a structured brand pipeline, screening 50+ potential wholesale accounts per month and reducing unqualified lead time by prioritising brands with verified Amazon resale programmes.
• Coordinate directly with brand representatives and distributors to negotiate wholesale agreements, product catalogues, and pricing structures.
• Deliver brand research reports to management, providing data-backed recommendations that support strategic sourcing decisions.

Amazon Wholesale Brand Manager at Cherry Chics (2025-06 – 2026-02)

• Managed a portfolio of Amazon FBA wholesale brands, overseeing end-to-end account health, inventory levels, and profitability tracking across multiple ASINs.
• Conducted in-depth product research using Keepa and Helium 10 Cerebro to identify untapped wholesale niches with low competition and strong demand signals.
• Analysed Buy Box competition and pricing dynamics on a weekly basis, adjusting reprice strategies to maintain a competitive edge and improve order win rate.
• Reviewed supplier invoices, coordinated inbound shipments to Amazon FBA warehouses, and resolved stranded-inventory and listing suppression issues.
• Prepared weekly performance reports tracking key metrics including units sold, revenue, ACoS, and stock turnover rate, enabling data-driven restocking decisions.

Virtual Assistant – Amazon FBA at Excelling Ecommerce (2024-10 – 2025-06)

• Supported wholesale operations by researching brands, verifying distributor authenticity, and compiling lead lists of 30+ qualified suppliers per week.
• Assisted in listing creation and optimisation tasks including keyword research, backend search term entry, and bullet-point copywriting aligned with Amazon's A9 algorithm requirements.
• Monitored competitor listings and pricing across assigned product categories, flagging opportunities for Buy Box capture to the senior account manager.
• Performed routine Seller Central account maintenance including case management, feedback monitoring, and inventory reconciliation.

Bachelor of Business and Information Systems (BBIS) in Business and Information Systems – University of Management and Technology (UMT) (2025)