Managing Director / Chief Operating Officer at Punjab Cattle Market Management & Development Company (PCMMDC), Govt. of Punjab (2016-02 – 2026-02)
- Led establishment and operationalisation of cattle markets across Sargodha, Rawalpindi, Bahawalpur and Gujranwala Divisions, building teams and setting/monitoring performance targets.
- Served as principal coordination point between the Board of Directors, the Local Government & Community Development (LG&CD) Department, and divisional/district administration.
- Directed all administrative and operational functions of the company, translating Board and Government directives into executed action plans.
- Built and led a professional, performance-driven organisational culture across a multi-site operation.
Research Associate, Dairy Sciences at International Livestock Research Institute (ILRI) (2014-05 – 2016-01)
- Contributed to the Agriculture Innovation Programme (AIP) livestock value-chain initiative covering dairy and small-ruminant farmers across Pakistan.
- Identified and profiled target project areas and led rapid dairy value-chain assessments.
- Selected and established farmer-level model dairy and training farms; developed proposals and intervention plans for these sites.
- Conducted farm-based research on water and balanced-diet management for dairy animals and promoted adoption of modern dairy production practices across agro-ecological zones.
Field Coordinator at Punjab Livestock & Dairy Development Board (PLDDB) (2013-08 – 2014-05)
- Coordinated the Artificial Insemination (AI) breed-improvement project in Kasur and Mandi Bahauddin districts, resolving service-delivery issues raised by AI Assistants and dairy farmers.
- Supervised Women Livestock Extension Workers (WLEWs) across seven districts: Kasur, Bhakkar, Jhang, Khushab, Layyah, Narowal and Mandi Bahauddin.
Manager, Community Development at Punjab Livestock & Dairy Development Board (PLDDB) (2012-08 – 2013-08)
- Managed the PLDDB baled-silage project, building farmer capacity in silage preparation and fodder management to address seasonal fodder shortages.
- Coordinated subsidised provision of fodder-chopping equipment and delivered practical demonstrations to farming communities.
Deputy Team Leader at Punjab Economic Opportunities Programme (PEOP) – Govt. of Punjab / DFID (2011-09 – 2012-08)
- Managed donor-compliant procurement of goods and services for the Project Implementation Team under Government of Punjab and DFID guidelines, for a poverty-alleviation-through-livestock programme covering Bahawalpur, Bahawalnagar, Lodhran and Muzaffargarh.
- Coordinated across departments to support field implementation of PEOP sub-projects and managed project staffing, including recruitment, contracts and performance evaluation.
- Developed PC-I documents, Terms of Reference and RFPs, and evaluated technical and financial proposals for sub-projects.
Field Operation Manager at Livestock and Dairy Development Board (LDDB), Ministry of Livestock, Govt. of Pakistan (2007-05 – 2011-02)
- Managed field operations across Kasur, Gujranwala and Toba Tek Singh districts to strengthen dairy farming and milk marketing systems.
- Conducted baseline surveys, needs assessments and mapping of smallholder, market-oriented and progressive dairy farmers, and established Milk Producers' Groups (MPGs).
- Built farmer capacity in improved farm management, introduced modern dairy technologies, and developed linkages between farmers, government departments, NGOs, institutes and the dairy industry.
Brooke Equine Facilitator at Brooke Hospital for Animals (UK-based animal welfare charity) (2001-06 – 2007-02)
- Delivered free extension services — treatment, training and education — to equine-owning communities, including clinic-based treatment for serious cases.
- Mapped target areas, identified resource persons, and organised and trained equine-owner communities to improve animal management and welfare.
Project Team Member at After Care Organization (Govt. of Punjab / World Bank) (2000-08 – 2001-05)
- Supported Community Organisations in Mandi Bahauddin and Sheikhupura districts to adopt modern agricultural and livestock technologies.
- Built member capacity in disease prevention and livestock management, and developed liaison with agriculture and livestock departments, and NGOs.
