Ali Bin Asif
E-COMMERCE & SHOPIFY STORE MANAGEMENT
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About
E-commerce professional with hands-on experience managing Shopify stores across multiple brands, including collections, product listings, inventory, pricing, and SKU/barcode management. Currently leading a team of 4 trainees. Equipped with foundational skills in HTML, CSS, and basic design, with a strong interest in blending technical knowledge with e-commerce operations.
Seeking to grow into an E-commerce Operations Manager role, driving store efficiency, team performance, and technical improvements to store design and functionality.
Experience
Shopify Store Executive at Zubaida's JS Group (2026-02 – Present)
Parent company operating 3 retail brands: Zubaida's Baby Shop, Zubaida's Home Store, and Zhomes (furniture)
- Manage and maintain Shopify stores across 3 brands, handling a combined catalog of approximately 6,000–7,000 products
- Oversee collections setup, product bundles, and product listings to ensure accurate, up-to-date storefronts
- Manage end-to-end inventory, including price updates, SKU assignment, and barcode management
- Supervise and train a team of 4 junior trainees, ensuring consistent quality and process compliance across store operations
Shopify Store Executive at SNH Packaging (UAE-based) (2025-07 – 2026-01)
Remotely managed Shopify store operations for a UAE-based client from Karachi, handling a catalog of approximately 6,000–7,000 products
- Managed product listings, collections, inventory, pricing, SKU, and barcode updates
- Delivered consistent store accuracy and support while working across a remote, cross-border setup
Education
Bachelor of Commerce in Commerce – Allama Iqbal Open University (AIOU) (2026)
Certificate in Software Engineering in Software Engineering – Aptech Learning (2024 – 2025)
BS Accounting & Finance in Accounting & Finance – PAF-KIET, North Campus, Karachi (2021 – 2023)
