Ali Hamza

SEO specialist with 3 years of experience across the UK, US, and German market. Hands-on with technical audits, content and meta tag optimization, structured data, keyword strategy, and backlink building through guest posting and citation outreach.

Senior SEO Specialist at DIGIWOX (Present)

• Led end-to-end SEO strategy for an ecommerce client, growing monthly revenue from EUR 8K to EUR 13K within three months through on-page optimization, metadata refinement, and category restructuring.
• Improved conversion rate by 28% by optimizing product pages and internal linking structure, aligning content with user intent and search behavior.
• Increased organic sessions by 40% through keyword-to-intent mapping and competitor-informed category page alignment.

Local SEO Team Lead at IDEA DIGITAL

• Oversaw ongoing local SEO projects across multiple client accounts, directing content strategy, backlink outreach, and on-page updates.
• Led backlink outreach campaigns including guest posting and link insertion to strengthen client backlink profiles and domain authority.
• Audited and refreshed existing content across client sites to improve relevance, rankings, and alignment with current search algorithms.

Bachelor's Degree in Supply Chain Management – THE ISLAMIA UNIVERSITY OF BAHAWALPUR (2023)