Arwa Mujahid

I'm a driven Media & Communications student who wrote, directed, and acted in a short film—turning a concept into a fully executed visual story. I've led digital promotion through high-impact Instagram Reels, combining creative direction with audience-focused strategy to boost engagement. I thrive on bringing ideas to life, from storytelling to campaign execution, with strong skills in content development, branding, research, and client communication.

Always motivated to create work that connects, influences, and leaves a lasting impression.

Social Media Manager at Freelance (2025-12 – 2026-02)

• Managed end-to-end Instagram presence for both brands, overseeing content scheduling and publishing.
• Researched and analyzed current social media trends to identify relevant content opportunities.
• Collaborated with creative teams to brief and guide content creation based on trend insights.
• Monitored and responded to comments and direct messages to foster community engagement.
• Maintained a cohesive brand voice across all captions, replies, and story content.
• Tracked post performance and audience interactions to maintain consistent engagement rates.
• @mr.laptops_
• @chopchicks.hk

Content Strategist at Tube Creators (Amsterdam) (2025-02 – 2025-10)

• Developed engaging scripts across diverse niches including geopolitics, lifestyle, and current affairs.
• Wrote structured long-form video scripts (8-10 minutes and 16-20 minutes) with strong narrative flow and audience retention focus.
• Collaborated directly with clients to understand content goals, tone, and target audience.
• Managed client communication and incorporated feedback to refine scripts and ensure satisfaction.
• Conducted in-depth research to produce accurate, insightful, and compelling content.
• Adapted writing style for different formats, audiences, and brand voices.
• Contributed to content ideation and topic selection based on trends and audience interest.
• Ensured clarity, pacing, and storytelling quality to enhance viewer engagement.

Client Engagement Representative Intern at Carbon8 Private Limited (2025-05 – 2025-08)

• Supported client communication and correspondence to ensure clear and timely interactions.
• Assisted in preparing project updates, progress reports, and status summaries.
• Participated in client meetings, documenting key discussions and tracking follow-up actions.
• Contributed to maintaining high levels of client satisfaction through responsive support.
• Provided onboarding assistance and basic client support throughout project life cycles.
• Gained hands-on experience in client relationship management and engagement strategies.

Media And Communication Studies in Media And Communication Studies – Abasyn University (2022-09)

Arts in Arts – Punjab College (2018-08 – 2020-09)