Faraz Ahmed

Assistant Manager – Marketing Analytics & Digital Marketing with strong expertise in managing and optimizing digital platforms such as Facebook, Instagram, LinkedIn, YouTube, and Google Ads, translating complex datasets into actionable insights to enhance campaign performance, strategic decision-making, and sustainable business growth. Experienced in data-driven research, market analytics, and AI-driven predictive analytics. Proficient in statistical tools (SPSS, AMOS, SmartPLS) and advanced analytics & visualization platforms including Power BI, Tableau, Google Analytics, SQL, Python (Pandas, NumPy), and Excel.

Assistant Manager Marketing Analytics & Digital Marketing - DHA Quetta - Quetta

(2024-03)

Responsible for driving data-driven marketing strategies by conducting in-depth quantitative and qualitative market research to uncover consumer behavior, competitor activities, and emerging opportunities. Leverage advanced analytical tools such as SPSS, SmartPLS, Power BI, Tableau, SQL, Python, and Google Analytics to interpret large datasets, forecast trends, and optimize digital campaigns across platforms including Facebook, Instagram, LinkedIn, YouTube, and Google Ads. Deliver actionable insights and comprehensive reports to support strategic decision-making, campaign effectiveness, and sustainable business growth.

Marketing Manager - AGL subsidiary of Army Welfare Trust - Quetta

(2021-02 - 2024-02)

• Managed client relationships by engaging with existing customers to ensure retention and satisfaction while actively identifying and acquiring new clients.
• Oversaw the organization's social media presence, developed content strategies, and executed digital campaigns to enhance brand visibility.
• Planned and coordinated marketing events, exhibitions, and promotional activities, ensuring alignment with business goals and driving customer engagement

Visiting Lecturer (Evening Shift) - NUML Quetta Campus - Quetta

(2019-02 - 2021-01)

• Prepared and delivered lectures in line with course objectives, ensuring student engagement and learning outcomes.
• Designed, conducted, and evaluated examinations to assess academic performance.
• Supervised undergraduate and postgraduate research students, providing guidance on research design, data analysis, and academic writing

Assistant Monitoring & Evaluation officer - ZKB Builders

(2019-01 - 2021-01)

Supported project monitoring and evaluation by collecting, verifying, and analyzing field data to track progress against set indicators. Assisted in preparing reports, dashboards, and documentation for donor and management review. Ensured compliance with project standards by conducting site visits, maintaining accountability mechanisms, and facilitating feedback loops to enhance learning and improve project performance

Master of Management Sciences - Management Sciences - BUITEMS (2022 - 2025)

MBA (Equivalent to MS) - Business Administration - NUML Islamabad (2015 - 2019)

B.Com - Commerce - University of Balochistan (2012 - 2015)