Digital Marketing Associate at Truebluebio (2026-06 – Present)
Projects: truebluebio.com, avidurgentcare.com, totalmedx.com
- Leading SEO across all 3 websites, including competitor analysis, topic research, keyword research, and landing page optimization.
- Manage social media presence and growth strategy to strengthen branding and visibility.
- Create, optimize, and manage Google Ads campaigns.
- Plan and execute email marketing campaigns.
SEO Specialist at Medheave (2026-01 – 2026-07)
Projects: medheave.com, billingpodiatry.com, connecticutmedicalbilling.com, utahbillingservice.com
- Delivered full SEO strategy across 14 medical billing websites, covering keyword, competitor, and topic research.
- Assigned and guided content topics for the writing team based on research findings and search intent.
- Partnered with UI/UX designers and developers to build user- and search-friendly website experiences.
- Ran crawl optimization and resolved canonical tag conflicts, indexing errors, duplicate content, and keyword cannibalization.
- Executed on-page and technical SEO improvements, plus content intent reviews and optimization.
- Set up GTM and GA4 tracking tags to monitor leads, calls, popups, and email conversions.
SEO Specialist at CareCloud (2025-01 – 2026-02)
Projects: carecloud.com, talkehr.com, bgs.edu.pk, diyarresorts.com, medsphere.com, softcare.com
- Improved CareCloud's website health score from 50% to 96%, resolving 15,000+ technical SEO issues and reaching 98%+ crawlability.
- Boosted Core Web Vitals from 22% to 90%+, improving page speed, user experience, and rankings.
- Led SEO migration during CareCloud's site revamp, protecting organic traffic and lead flow post-launch.
- Built and executed a full SEO strategy for diyarresorts.com, spanning keyword research, on-page, technical, off-page, and local SEO.
- Aligned SEO and PPC efforts with dev, design, and content teams to drive qualified leads and ROI.
- Managed daily Google Ads budgets of $500–$1,000, generating 50+ qualified leads per month at a $44 average CPL.
- Optimized search and display campaigns through negative keyword management, CTR improvements, and smart bidding.
- Worked with sales to evaluate lead quality, maintaining a 70%+ qualified lead rate across campaigns.
- Improved Quality Scores and reduced CPC by 25% over 3 months.
SEO Expert at Paddington (2024-01 – 2025-01)
Projects: supremesprayuk.co.uk, myvehicle.co.uk, freshleafuae.com
- Wrote blog and service page content and executed on-page, technical, local SEO, and backlinking strategies.
- Designed and wrote landing pages for e-commerce, service, and product pages.
- Improved content intent and relevance, publishing new content to grow traffic and sales.
- Increased daily CTR from 2 clicks to 20 clicks within one month.
- Grew website-driven leads/sales ROI by 25%.
SEO Expert at Concisemedico (2023-11 – 2024-11)
Projects: concisemedico.co.uk, gopsych.co.uk, xoomplus.co.uk
- Led a team responsible for topic research, keyword research, on-page, technical, and off-page SEO.
- Conducted competitor research and analysis, along with local SEO and Google Business Profile optimization.
- Recovered a site hit by a Google Helpful Content Update, increasing organic traffic by 35%.
- Grew organic leads to 50–60 per month following the recovery.
- Ensured consistent implementation of SEO best practices across the team.
- Ran Meta Ads and Google Ads campaigns targeting the UK market.
SEO Executive at Nexus Ideas PK (2023-01 – 2023-12)
- Led a team covering topic research, keyword research, and on-page, technical, and off-page SEO.
- Researched and analyzed competitor strategies.
- Managed lead generation and ran Meta Ads and Google Ads campaigns for real estate clients targeting the Pakistani market.
- Increased brand visibility across YouTube, Facebook, Pinterest, LinkedIn, and Instagram.
- Handled email outreach for guest posting, PR, and cold outreach to clients.
Digital Marketer at Softech Square (2021-01 – 2022-12)
- Designed and customized WordPress websites and resolved technical errors.
- Managed SEO, App Store Optimization (ASO), and social media marketing (SMM).