Hanan Abdul
Director Digital Media Marketing & Communications
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About
Dedicated and versatile professional with over 10 years of experience in executive administration, marketing & sales, digital media, communications, examinations management, customer service, and international Exposures. Currently leading communications and media and marketing strategies at Centre Dot, driving brand visibility, immersive digital experiences, and impactful campaigns. Proven ability to manage high-profile executives, coordinate complex operations, and deliver engaging content across multiple platforms.
Skilled in public relations, youth development programs, and organizational operations.
Experience
Director DIGITAL MEDIA MARKETING & Communications at Centre Dot (2025-03 – Present)
- Lead the development and execution of integrated communications strategies, digital campaigns, and brand promotion initiatives.
- Oversee virtual reality projects to deliver immersive experiences for clients in real estate, education, tourism, and healthcare.
- Manage media outlets, including broadcast stations, production studios, and content creation (video, audio, photography, graphic design).
- Strategize and implement digital marketing campaigns to enhance brand visibility and engagement.
- Collaborate with clients to improve public perception, mitigate negative publicity, and highlight key achievements.
Personal Assistant to Vice Chancellor (BPS-22, MP-III Scale) at Sardar Bahadur Khan Women's University (2020-03 – 2025-02)
- Managed all aspects of the Vice Chancellor's professional schedule, including meetings, committees, travel, and event coordination.
- Handled internal and external official communications print and electronic media.
- Prepared, collated, and distributed documents for committees and working groups.
- Recorded minutes, tracked action items, and ensured timely dissemination of decisions.
- Assisted examination cell (City Campus of UOB) in compiling semester results, exam scheduling, and operational support until Nov 2020.
Marketing & Sales Executive (Postpaid Department) at Zong CMPak (2018-03 – 2019-05)
- Worked with premium clients including Pak Army units, allied officers, and major private companies.
- Recognized for high-quality performance and customer engagement.
- Supported departmental initiatives to enhance Zong's network presence.
Relationship Executive at Bank Alfalah (2017-02 – 2018-02)
- Achieved consistent sales targets across multiple product lines including credit cards, deposits, auto finance, insurance, and wealth management.
- Earned appreciation certificates for excellent customer handling and performance.
- Built strong client relationships and contributed to branch sales growth.
Customer Service Officer at Telenor Pakistan (2015-01 – 2015-06)
- Part of nationwide biometric verification project.
- Assisted customers with postpaid services, device support, and general inquiries.
- Developed strong communication and customer-handling skills.
Facilitator / Trainer (SRHR Programs) at Kind Welfare Organization (2012 – 2015)
- Expert trainer on Sexual & Reproductive Health Rights (SRHR).
- Delivered health awareness sessions across communities in Pakistan.
- Worked with Dance4Life as District Youth Member conducting youth empowerment sessions.
- Participated in multiple national and international training programs under global master trainers.
Education
MBA
BA in Economics – University of Balochistan (2012)
Intermediate – Tameer-e-Nau College
