Sheikh Haseeb Sarwar

A highly accomplished Finance & Operations Executive with 17+ years of progressive experience leading finance, commercial operations,

and business transformation across the UAE and Pakistan. Proven expertise in multi-entity financial management, strategic planning,

budgeting, forecasting, treasury, taxation, ERP implementation, corporate governance, and executive decision support across Construction,

Real Estate, Technical Services, Retail, Manufacturing, Food & Beverage, Automobiles, and E-commerce industries. Recognized for strengthening financial controls, improving profitability, optimising working capital, driving process improvements, and delivering strategic insights that support business growth. Experienced in leading cross-functional teams, managing banking relationships, statutory audits,

regulatory compliance, ERP implementations, and digital transformation initiatives while partnering with executive leadership to deliver operational excellence, sustainable growth, and long-term business value.

MAPLES CLOSET LLC – UAE –September 2024 - Present

Founder & Managing Director

• Founded and incorporated a UAE-based e-commerce retail business, establishing the complete commercial and operational framework from inception.
• Developed and managed the company's e-commerce website, ensuring seamless online customer experience and sales operations.
• Successfully onboarded and managed official seller accounts on Amazon UAE, Noon, and Boksha, overseeing product listings, pricing strategies, inventory synchronization, and marketplace compliance.
• Established and managed the company's business banking relationships, payment gateways, and financial controls.
• Directed financial planning, budgeting, cash flow management, profitability analysis, and management reporting.
• Led procurement, supplier negotiations, inventory planning, pricing strategies, and order fulfilment processes.
• Built and managed the company's digital marketing strategy across Facebook, Instagram, and TikTok, driving brand visibility and customer engagement.
• Implemented operational workflows, business policies, customer service standards, and performance monitoring to support scalable growth.
• Leveraged AI-powered tools to optimise business operations, digital content creation, customer communication, and workflow automation.

IMANCO - UAE - March 2018 TO September 2024.

Manager Accounts & Finance – Reporting to C.O.O. and C.F.O.

• Directed complete financial operations, including book verification, financial reporting, and audit finalization, ensuring accuracy and compliance.
• Rectified legacy software issues and optimized reports, enhancing overall financial operations.
• Led asset verification, revaluation, and asset register implementation, streamlining financial tracking.
• Spearheaded VAT procedure implementation and timely submissions, ensuring regulatory compliance.
• Developed and enforced policies for debtor & creditor analysis, recovering 26% of doubtful debts and reducing working capital by 22%.
• Successfully implemented ERP software to integrate procurement, sales, inventory, CRM, HRM, and MIS reporting.
• Drove HRM system implementation, automating payroll, gratuity, loans, and leave management, streamlining processes

Property Accounts Management (Owner’s 16 Floor Building)

• Managed complete property accounts for a 16-floor residential/commercial building.
• Oversaw rent collections, cheque clearing, and settlement of outstanding dues.
• Maintained real-time vacancy updates and tenant status reports.
• Handled document management, tenancy contracts, and compliance-related records.
• Conducted full KYC verification for new and existing tenants.
• Ensured accurate reconciliations between property accounts and bank statements.

Additional Responsibility – Seven Dunes Technical Services LLC (Sister Concern)

Full Accounts & Operations Management

• Led the complete financial management of the sister company, creating books of accounts from scratch.
• Developed and implemented accounting systems, workflows, and SOPs for payments, receipts, procurement, and operational controls.
• Managed inventory control, HR administration, gate passes, and project documentation.
• Maintained project progress reports, vendor progress payments, and client billing cycles.
• Handled LC management, bank reconciliation, and communication with financial institutions.
• Oversaw VAT registration, filing, and compliance, along with Corporate Tax registration and submissions.
• Provided decision-making support through industrial research, cost analysis, and best-practice recommendations.
• Ensured complete accounting, reporting, and operational governance for the company.

MIA GROUP OF COMPANIES – Pak - APRIL 2014 TO 31st January 2018

Deputy Manager Accounts – Reporting to C.O.O., C.F.O. and Chief.

• Led a centralized accounts team for 7 sister companies, optimizing financial accuracy and reporting across 13 regions.
• Managed a team of 51 subordinates, organized into one head office team and three members per region across 13 regions, ensuring effective coordination and financial oversight.
• Drove 6% net profit growth through budgeting, reconciliations, and financial analysis for senior leadership.
• Completed audits in record time, achieving full compliance with external auditors.
• Developed and implemented accounting policies, earning recognition for exceptional leadership and initiative.
• Led the implementation of an online payroll system, automating processes for 2800 employees.

Honorary Operations Manager – MIA Vittles (8 Months)Overseeing Fruity5, Chatime & Ozsar Turkish Döner – Licensing & Supply Chain Division

• Hand-selected by top leadership to revitalize operations across three food chains — a recognition of exceptional capability and trust.
• Transformed operational SOPs, credit control, supplier selection, and supply chain processes, resulting in significant improvements in cost control, quality, and execution.
• Strengthened financial discipline by optimizing recipe costing, menu pricing, budgeting, payment schedules, and full P&L oversight.
• Introduced structured product testing and launch protocols, ensuring consistent quality and faster time-to-market.
• Enhanced team performance through targeted training, workflow upgrades, and enforcing compliance across all outlets.
• Ensured full adherence to local food authority and municipal regulations, securing smooth, compliant operations.

HILLBRO EQUIPMENTS – Pak - OCTOBER 2010 TO MARCH 2014

Accounts & General Manager– Reporting to Director Finance, COO & CEO

• Managed comprehensive books of accounts and financial analysis for the head office and branches.
• Streamlined payables and receivables management, significantly improving working capital efficiency.
• Ensured compliance with taxation matters and prepared timely financial reports and audit documentation.
• Coordinated stock tracking, logistics, and reconciliations, ensuring efficient inventory management across locations.

SIGMA MOTORS (Pvt.) Ltd. – Pak - NOVEMBER 2007 TO JULY 2010

Accounts and Finance Executive – Reporting to Finance Manager

• Managed customer accounts and sales invoicing, ensuring precision in financial records.
• Played a key role in audits, maintaining compliance and accuracy in financial reporting.
• Supervised stock management and logistics operations across the company’s network of service centers.

ACCA (Part-Qualified, Mid-Level Completed) – University College of Advanced Technologies, Rawalpindi

• Bachelor of Commerce (B.Com) – MGU (2018)
• Certified Accounting Technician (CAT) – UCAT (2005)