Izhan Sajid

Results-driven Social Media Manager with 3+ years managing 20+ accounts and 300+ monthly posts across Facebook, Instagram, LinkedIn, TikTok, and X. Independently ran a Meta Ads lead-generation campaign that generated 187 leads at a $17.49 cost-per-result on a $500 monthly budget. Skilled in content strategy, graphic and reel creation (Canva, CapCut), email marketing (Mailchimp), SEO, and performance analytics, with experience building conversion funnels and collaborating cross-functionally with design and video teams to grow brand awareness and engagement.

Social Media Manager at Rozi Academy (2024-01 – 2026-06)

• Manage end-to-end content calendars and publishing schedules across Facebook, Instagram, LinkedIn, TikTok, and X, ensuring consistent, on-brand posting; developed LinkedIn strategy focused on professional audience engagement and community building.
• Design graphics and edit Reels using Canva and CapCut, write video scripts with hooks and CTAs, and collaborate with graphics and video editing teams to scale platform-optimized content.
• Plan and manage paid social campaigns on Meta Ads with a monthly ad spend of $3,000, optimizing targeting and budget allocation to drive brand awareness, conversions, and ROI.
• Develop and manage email marketing campaigns, building subscriber lists and crafting engaging newsletters to nurture leads and drive engagement.
• Rebranded and launched company social media pages, growing brand visibility and audience reach from the ground up; built and managed conversion funnels to drive measurable revenue from social engagement.
• Build and moderate engaged online communities through proactive comment and DM management; develop engagement strategies to amplify reach and nurture brand relationships.
• Monitor campaign performance in Meta Business Suite, setting KPIs and adjusting targeting and content strategy in real time to improve engagement rates.
• Coordinate CRM updates, project tasks, and client communications using GoHighLevel; manage internal workspaces and maintain proactive updates on platform tools and tactics.

Social Media Coordinator at Stoneage Communication (2023-01 – 2023-10)

• Developed and implemented social media strategies aligned with client marketing objectives, increasing brand awareness and conversions.
• Conducted account audits to assess performance, identify growth opportunities, and optimize content strategy across platforms.
• Created platform-tailored content to maintain a consistent brand voice and drive audience engagement.
• Managed multiple end-to-end social media campaigns focused on brand awareness, engagement, and lead conversion.
• Compiled weekly performance reports across client accounts, translating raw metrics into recommendations that shaped the following month's campaign planning.
• Responded promptly and professionally to comments, messages, and reviews to maintain a positive community experience.

Customer Sales Representative at Stoneage Communications (2021-06 – 2022-12)

• Communicated product and service value propositions clearly to customers, supporting informed purchasing decisions.
• Qualified high-potential leads for the sales team, contributing to improved conversion rates.
• Consistently closed an average of 20 leads and secured 2–3 sales daily, meeting and exceeding performance targets.
• Maintained accurate daily sales records and follow-up logs to support systematic pipeline management.

Social Media Manager at Ultra Chemicals (2020-09 – 2020-11)

• Managed social media content creation, including photography, keeping brand pages active and consistently engaging.
• Handled community interactions via DMs and comments to build brand relationships.
• Reviewed platform analytics and proposed actionable improvements to content and posting strategy.

Bachelor of Science in Media Sciences – SZABIST University, Islamabad (2020 – 2024)