Junaid Ijaz

Results-driven SEO Executive and Content Strategist with proven experience executing comprehensive search engine optimization strategies, data-driven copywriting, and organic growth initiatives. Adept at conducting thorough keyword research, competitor analysis, and technical audits to elevate brand visibility and drive targeted organic traffic. Highly skilled in leveraging Google Search Console, GA4, Ahrefs, and Screaming Frog to monitor website performance, track keyword rankings, and resolve technical SEO issues.

Eager to bring a strong foundation in on-page optimization, off-page link building, and high-intent content creation to an in-person role in Rawalpindi.

Digital Marketing Executive (SEO & Growth Marketing) at Dot Media (2025-06 – 2026-06)

• Spearheaded end-to-end organic search strategies and target keyword mapping across diverse client portfolios.
• Executed thorough competitor audits and search intent analyses to discover untapped ranking opportunities.
• Optimized essential on-page elements including title tags, meta descriptions, heading structures, and image alt text.
• Authored and structured high-converting, SEO-friendly blog posts and landing page copy aligned with search intent.
• Monitored query performance, indexing status, and traffic trends using Google Search Console and GA4.
• Tracked keyword movement and organic traffic growth regularly to refine ongoing optimization roadmaps.
• Managed multi-channel publishing workflows, content calendars, and targeted paid campaigns across Meta and LinkedIn.

Digital Marketing Strategist at Genesis Homes (2025-04 – 2025-07)

• Designed and scaled performance-focused paid social acquisition campaigns targeting international real estate markets.
• Configured custom tracking events and pixel setups to monitor full-funnel user journeys and lead conversions.
• Conducted rigorous A/B testing on ad creative variations and audience segments to improve landing page conversion rates.
• Performed comprehensive pre-launch quality assurance audits to verify tracking accuracy and budget pacing.

BS in Linguistics – International Islamic University Islamabad, Pakistan (2014 – 2018)