Muhammad Ahsen Bhatti

• Leading the area with the portfolio of Rs. 100 million. Leading 4 distributors in Lahore Zone. 
• Management of 4 distribution setups in the area through a team of 4 Filed Managers and 20 Order bookers. 
• Developing and executing area sales plan:
• Preparing annual volume targets and split it into monthly, weekly & daily basis. 
• Setting and achieving targets. Planning and monitoring
• Conducting periodic performance reviews of the company's sales staff.
• Sales force recruitment, training & annual appraisals / remuneration.
• Elevating the performance of weaker brands by identifying problems, devising and implementing more effective merchandising, promotional and incentive programs.
• Provide support to RSM in the implementation of sales policies at customer levels.
• Provide support to RSM in the implementation of sales Strategies.
• Monitor distributor’s achievement v/s targets and report variance to distributors on daily, weekly, monthly or quarterly basis.
• First hand market information e.g. competitors activities & new product launch, product complaints, infringements etc.

• A capable and enthusiastic professional with twenty Two years’ experience in sales management and business development with top FMCG & Electronic companies, having an outstanding track record of success and achievements.

A Masters of Business Administration Degree (MBA) with specialization in Marketing from College of Business Administration-Lahore.