Muhammad Ali

Results-driven Amazon Growth Specialist with 4+ years of experience managing Amazon Seller Central accounts and supporting brands through agency-based and freelance Amazon FBA operations. Experienced in Amazon PPC, listing optimization, product and keyword research, catalog management, inventory planning, FBA/FBM operations, account health, competitor analysis, and business reporting. Skilled in managing multiple product categories and coordinating end-to-end Amazon growth activities using Helium 10, Jungle Scout, DataDive, Keepa, SellerAmp SAS, Excel, and Google Sheets.

Amazon Marketplace Manager / Amazon Growth Specialist - UP Commerce (Agency)

(2024)

• Managed Amazon Seller Central accounts across multiple product categories in an agency-based environment.
• Supported Amazon FBA brands with listing optimization, PPC management, catalog operations, inventory planning, and account health activities.
• Built and optimized Sponsored Products, Sponsored Brands, and Sponsored Display campaigns.
• Conducted keyword research, reverse ASIN analysis, competitor analysis, and Amazon SEO optimization.
• Created and optimized titles, bullet points, descriptions, backend search terms, and listing content.
• Managed catalogs including flat files, parent-child variations, attribute updates, and listing fixes.
• Planned FBA inventory replenishment and monitored stock levels to support continuous operations.
• Analyzed ACoS, TACoS, ROAS, CTR, CPC, and conversion metrics to improve campaign performance.
• Prepared business reports and growth recommendations using Excel and Google Sheets.
• Supported account health, compliance, and operational improvements for Amazon brands.

Amazon Growth Specialist - Freelance

(2022)

• Managed Amazon Seller Central accounts across multiple product categories.
• Conducted product research using Helium 10, Jungle Scout, Keepa, and DataDive.
• Built and optimized Sponsored Products, Sponsored Brands, and Sponsored Display campaigns.
• Performed keyword research, reverse ASIN analysis, and listing SEO optimization.
• Created optimized titles, bullet points, descriptions, backend search terms, and listing content.
• Managed catalogs including flat files, variation listings, attribute updates, and listing fixes.
• Planned FBA inventory replenishment and monitored stock levels.
• Analyzed ACoS, TACoS, ROAS, CTR, CPC, and conversion metrics to improve campaign performance.
• Prepared business reports and growth recommendations using Excel and Google Sheets.
• Supported account health, compliance, and operational improvements.