Muhammad Amjad Raza

Experienced Sales Operations professional with 10+ years of experience in sales and business development operations, specializing in sales operations, distribution management, receivables, order management, and supply chain coordination. Proven track record of improving operational efficiency through data-driven decision-making, sales process optimization, and effective communication.

Assistant Manager, Sales Operations - Wiztec Food (Al Moiz Industries) - Lahore, Pakistan

(2023-01)

• Improved sales reporting accuracy by 15%, enabling data-driven decision-making and performance monitoring
• Managed distributor claim settlements, reducing discrepancies by 10% through process improvements.
• Oversaw daily sales operations, ensuring smooth functioning and adherence to company policies.
• Monitored stock levels at primary and secondary distribution points, optimizing inventory and reducing stockouts by 8%.
• Managed Regional Sales Force (RSF) allocations, optimizing sales force effectiveness.
• Managed receivables and distributor contracts, minimizing outstanding balances by 12%.
• Analyzed sales data to identify trends and opportunities, resulting in a 5% increase in sales within the first quarter.

Credit Officer - Al Moiz Industries Limited - D.I. Khan, Pakistan

(2020-01 - 2023-01)

• Evaluated field staff proposals for input provisions, ensuring compliance with company policies and minimizing risk.
• Managed the issuance of agricultural inputs (pesticides, fertilizers, etc.) to suppliers, maintaining accurate records and preventing discrepancies.
• Reconciled issued inputs with store stock bi-weekly, identifying and resolving discrepancies, and improving inventory control.
• Conducted trend analysis for future planning, providing insights that improved resource allocation and reduced waste by 7%.
• Prepared Supplier Relationship Management (SRM) reports, providing management with a clear overview of supplier performance and potential issues.
• Analyzed loan vs. recovery data, identifying potential risks and developing strategies to mitigate them, improving recovery rates by 6%.

Agri Finance Officer - Bank AL Habib Limited - Pattoki, Pakistan

(2020-01 - 2020-12)

• Conducted area tours to identify genuine farmers and small business owners, expanding the bank's agricultural portfolio.
• Managed the agricultural finance portfolio by ensuring smooth credit processing, resulting in a 10% increase in loan disbursements.
• Facilitated asset registration per Credit Administration Department (CAD) requirements, ensuring compliance and minimizing risk.
• Conducted security checks and spot investigations, identifying and preventing fraudulent activity, reducing losses by 4%.
• Maintained Management Information Systems (MIS) for thorough verification, providing timely information to management and improving decision-making.

Regional Sales Coordinator - Mitchells Fruit Farms - Lahore, Pakistan

(2013-01 - 2020-01)

• Collaborated with the Sales Leader to develop and refine the Rolling Sales Forecast, improving forecast accuracy by 12%.
• Ensured Distributor Contract Management compliance with company policies, minimizing legal and financial risks.
• Managed order approvals, invoicing, and coordinated with Finance, Logistics, and Sales teams to ensure timely order fulfillment.
• Oversaw stock rotation, ledger management, and pricing control across sales channels, optimizing inventory and maximizing profitability.
• Managed Accounts Receivable (AR), reducing overdue payments by 10% through proactive communication and follow-up.

Executive Master of Business Administration - Finance Concentration - Superior University (2017-01 - 2017-01)