Muhammad Ashraf

English language instructor with fourteen years across secondary education, college leadership, private consultancy, and U.S. diplomatic instruction. Currently delivering ILR-aligned English training to mission personnel under the FSI framework, with prior tenure as Principal of Chakwal Commerce College and as the operational lead behind Orkans International's growth from a small advisory firm to a regional study-abroad consultancy. Combines classroom expertise with curriculum design, original materials production, and the institutional documentation that surrounds language programs at scale.

English Language and Culture Instructor at GSA Americas / DbN - U.S. Embassy Islamabad (2025 – 2026)

Delivered ILR-aligned English instruction to diplomatic and locally engaged mission staff across ILR Levels 2+ to 4+ (FSN-3 to FSN-12), with full responsibility for curriculum architecture, materials production, and programme strategy.

• Independently expanded the programme's ILR spectrum from Level 3 to 4+, designing original curriculum and all teaching materials from the ground up for each level: written, visual, audio, and AI-assisted instructional media.
• Developed an evergreen placement assessment instrument benchmarked against British Council and IDP standards, replacing ad hoc diagnostic tools with a reusable, proficiency-mapped instrument.
• Designed a dual-track curriculum framework integrating immersive language acquisition with CAI-aligned task-based fluency, informed by direct NFATC workshop engagement; framework includes course samples for both English and Urdu language programmes.
• Designed and delivered a professional development suite - email writing, American accent training, and workplace communication - structured parallel to NFATC's Embassy 101 track but purpose-built for locally engaged staff. Prior interview preparation course under DbN yielded student satisfaction rates in the high 90s.
• Applied differentiated instruction across mixed-proficiency cohorts, customising by ILR level and professional context. Maintained overall satisfaction rates in the high 90s and retention ratios in the high 80s across all programmes.
• Built a comprehensive institutional resource library of original lesson plans, assessments, and teaching materials spanning all instructional levels.
• Developed and received embassy management approval for a full programme enrollment strategy, including seven strategic proposals, presentation scripts, and advertising copy.
• Produced and delivered responsible AI integration training for embassy staff, alongside original instructional videos and visual materials developed using AI-assisted production tools.
• Conducted ILR-aligned mock interviews and oral assessments, restructured staff resumes and career narratives to U.S. Mission and ATS standards, and ran intercultural communication workshops addressing recurring friction in bilateral engagement.
• Operated under strict confidentiality protocols; formally recognised for ethical conduct and reliability in a sensitive operating environment.

Language, Education Abroad, and Digital Design Specialist at Orkans International (Pvt.) Ltd (2017-06 – 2024-10)

Led end-to-end operations across academic counseling, test preparation, admissions documentation, and digital production for two branches.

• Scaled annual student placements from under 10 to 250+ within four years through lead-conversion improvements, strategic office relocation, and team expansion.
• Counseled 3,000+ clients with sustained 95%+ satisfaction, 97% university admission, and 99% visa approval rates.
• Delivered IELTS (6.0-7.5+) and PTE (60-80+) outcomes through individualised diagnostic plans, intensive mock testing, and embedded test strategy.
• Wrote and refined 10,000+ admissions documents - SOPs, application letters, interview scripts - contributing to embassy approval rates of 99%.
• Produced visual and digital content using Adobe Creative Suite and DaVinci Resolve, increasing engagement by 40-50% and reducing print-media spend.
• Pivoted the business from Australian to UK education market during the pandemic, recalibrating service portfolio and immigration positioning to protect revenue.

Principal (promoted from Senior English Teacher) at Chakwal Commerce College (2014-08 – 2017-05)

Promoted from English faculty to Principal within two years; oversaw academic and administrative operations at college level.

• Taught Academic English, Functional English, Business Communication, and Report Writing, with pass rates consistently in the high 90s.
• Increased enrollment by 20-25% through outreach, faculty restructuring, and stakeholder engagement.
• Secured formal University of Sargodha affiliation by meeting academic, infrastructural, and procedural benchmarks.
• Established co-curricular programming including literary festivals, debate forums, and academic symposia.

Senior English Teacher and E-Learning Curriculum Developer at Khurshid International School and College (2011-05 – 2014-06)

Promoted from English Teacher to Senior Teacher through measurable gains in student outcomes; raised English exam pass rates from approximately 60% to over 95%.

• Designed scaffolded English curricula with differentiated pathways across mixed-proficiency cohorts; produced multiple top district achievers.
• Built the school's first digital learning ecosystem, including interactive modules that supported the later transition to remote delivery.

Master of English Literature and Linguistics (MA) in Literature, Linguistics, TEFL, Writing and Stylistics – COMSATS Institute of Information Technology

Bachelor of Commerce (B.Com.) in Accounting, Finance, Economics, Business Communication – University of the Punjab