Naveed Memon

MBA (Marketing) and BS (Computer Science) graduate with extensive FMCG sales and distribution experience across Mondelēz International, Colgate-Palmolive, Tapal Tea, and Coca-Cola Beverage Pakistan. Proven track record in managing high-volume sales operations, including 250 tons monthly, and overseeing 45 sub-distributors. Recipient of the ‘Best Territory’ Award (2020) and the ‘Value in Action Award’ for restructuring and expansion of the SD business.

Skilled in key account management, credit risk control, and sales strategy. Also experienced in building WordPress and Shopify websites for business clients.

Web & Digital Solutions Consultant at Independent Consultant (2023-02 – Present)

• Designed and launched custom WordPress websites and Shopify e-commerce stores for business clients.
• Handled end-to-end website maintenance, domain/hosting configuration, and product page setups.
• Provided ongoing digital management, technical troubleshooting, and portal support for commercial clients.

Assistant Manager Sales at Colgate-Palmolive (2021-10 – 2022-10)

• Managed high-volume monthly sales operations averaging 250 tons across key markets in Sukkur, Pano Aqil, and Rohri.
• Reduced wholesale dependency by strategically prioritizing active distributor KPIs and direct coverage.
• Mitigated credit risks and accelerated Local Modern Trade (LMT) incentives to boost channel profitability.

Senior Territory Sales Officer at Mondelēz International (2017-11 – 2021-10)

• Awarded 'Best Territory' Award in the highly competitive South Region at Mondelēz International (2020).
• Awarded 'Value in Action Award' in recognition of outstanding contributions to SD Business Restructuring & Expansion, resulting in remarkable growth in Q2-2020.
• Spearheaded the efficient management of sub-distributors, overseeing performance and coordination of 45 sub-distributors to maximize operational excellence.
• Revamped sales strategy by transitioning from LUP to Range Selling approach, leveraging incentives and driving Line Strike KPIs.
• Improved sales quality through effective monitoring of inventory, cost-controlled dispatch plans, and secondary sales execution.

Territory Sales Officer (B2B / Out of Home) at Tapal Tea (Pvt.) Ltd. (2015-10 – 2016-12)

• Managed direct B2B commercial sales pipelines, pitching directly to corporate offices, institutions, and B2B clients.
• Delivered consultative feature presentations, negotiated contracts, managed order closures, and renewed client accounts.
• Coordinated bulk distribution logistics and maintained meticulous records of account pipelines.

Commercial Operations Officer at Coca-Cola Beverage Pakistan Limited (2011-04 – 2013-04)

• Executed plant dispatch logistics, distributor agreements, and sales support documentation across regional territories.
• Executed the "Pit Stop TAT" project, creating time-log systems to optimize vehicle dispatch and turnaround efficiency.

MBA in Marketing – Sukkur IBA University (2010)

BS in Computer Science – University of Sindh (2006)