Neha Anwar
MBA | Marketing & Communications Professional | Product Management, Digital Marketing & Brand Strategy
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About
MBA from NUST with hands-on experience in digital marketing, content strategy, social media management, stakeholder engagement, and brand communications. Experienced in managing multi-platform campaigns, content creation, performance tracking, market research, and cross-functional collaboration. Strong analytical and communication skills with leadership experience and a proven ability to support business growth through data-driven marketing initiatives.
Experience
Marketing Intern - MobiTising - Islamabad
(2024-02 - 2024-11)
- Managed social media campaigns across Facebook, Instagram, and LinkedIn.
- Developed monthly content plans and coordinated campaign execution.
- Assisted in customer engagement and query resolution.
- Supported campaign performance monitoring and reporting.
Marketing Intern & Content Creator - Webdoc - Islamabad
(2023-07 - 2023-09)
- Created visual, written, and video content for Instagram, Facebook, and TikTok.
- Managed content calendars to improve publishing consistency.
- Assisted in digital advertising campaigns and performance tracking.
- Conducted research on audience engagement trends and content performance.
Copywriting & Social Media Intern - AIMS Consulting
(2022-05 - 2022-08)
- Developed content strategies and audience-specific messaging for B2B clients.
- Conducted market research and competitor analysis.
- Supported social media content development and campaign planning.
- Contributed to communication materials and brand messaging initiatives.
Education
MBA - National University of Science & Technology (NUST) (2024-08 - 2026-05)
BS - Media Studies - Bahria University (2020-08 - 2024-07)
