Sports Marketing & Commercial Leadership | Driving Franchise Growth & Mega-Event Broadcast Strategy
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Strategic media professional with over 12 years of experience driving best-in-class media investments, marketing strategy, and brand growth across the UAE, UK, and Pakistan markets.
AVP for Media Strategy & Investment for Karachi Kings & A-Sports at ARY Digital Network (Present)
Strategic Creative Leadership for Premium Media Properties
Marketing & Brand Communications at Business Recorder (AAJ News) (2012-01 – 2015-12)
Master's in Advertising – Iqra University, Karachi (2014-01 – 2016-12)
Bachelor's in Media Sciences – Iqra University, Karachi (2007-01 – 2011-12)
