Shayan Hassan

Produce SEO-optimized news content on international affairs, translating complex geopolitical developments, diplomatic engagements, and global issues into clear, search-friendly news stories for digital audiences. Cover breaking news and current affairs in Pakistan, with a focused portfolio spanning defence, politics, foreign policy, and international relations while maintaining accuracy, timeliness, and editorial relevance.

Website Contributor at Azaad Media (2025-05 – Present)

• Produce SEO-optimized news content on international affairs, translating complex geopolitical developments, diplomatic engagements, and global issues into clear, search-friendly news stories for digital audiences.
• Cover breaking news and current affairs in Pakistan, with a focused portfolio spanning defence, politics, foreign policy, and international relations while maintaining accuracy, timeliness, and editorial relevance.

Automation Specialist at Freelance (2025-09 – Present)

• Designed and implemented end-to-end GoHighLevel CRM ecosystems, configuring pipelines, workflows, automations, tags, custom fields, and lead lifecycle structures to streamline prospect management and sales operations.
• Developed automated lead capture and appointment-booking systems, connecting landing pages, forms, calendars, CRM workflows, and notifications to create seamless prospect-to-appointment journeys.
• Managed and optimized digital presence across LinkedIn and social media platforms, aligning content, audience engagement, and lead-generation activities with broader CRM and automation strategies.

Social Media Strategist (Project Basis) at National Science &Technology Park (NSTP NUST) (2024-01 – Present)

• Managed and executed social media strategies for emerging startups, developing Gen-Z-focused content concepts designed to strengthen brand visibility, audience engagement, and digital presence across multiple platforms.
• Developed and maintained social media content across Instagram, Facebook, LinkedIn, Quora, and Medium, adapting messaging and creative direction to platform-specific audiences and engagement patterns.
• Produced SEO-driven, on-page website content aligned with brand positioning, search intent, and conversion objectives, including content development for Mechatron-DM.

SEO Content Executive at Skyscrapers (2023-01 – 2023-10)

• Executed off-page SEO strategies with a strong focus on high-quality backlink acquisition, developing contextual and profile backlinks to strengthen domain authority, referral visibility, and organic search performance.
• Applied technical SEO practices including identification and resolution of 404 errors, implementation of canonical tags, and optimization of website structures to support improved crawlability and search-engine indexing.
• Consistently delivered high-volume link-building campaigns, achieving a team-leading record of 40 quality backlinks within a single shift while maintaining relevance and established SEO standards.

BS Hon in Chemistry – Gomal University (2015-09 – 2020-06)

Intermediate in Pre Medical – Govt Degree College #1 for Boys (2013-09 – 2015-07)

Matriculation – Army Public School & Colleges System (2011-03 – 2013-07)