Wasi Abbas

To work in a challenging environment and contribute through Sales, Marketing, Business Development and P&L Accountability with a reputable firm using experience, confidence, perseverance and vision that promotes organizational success and ensures professional growth for me.

ASM Area Sales Manager at Packages Convertors Rose Petal Tissues (2023-01 – Present)

As ASM Area sales manager for rose petal tissues driving sales and revenue in the south region.

• Lead and manage the sales team to achieve sales targets and build strong relationships with key clients
• Sales Strategy Development and Implementation
• Sales Team Leadership
• Client Relationship Management
• Sales Process Improvement
• Budget Management
• Reporting and Communication
• Training and Development
• Market Analysis

ASM (Area Sales Manager) at Bikiya Industries Pvt LTD (2023-08 – 2023-12)

Working as ASM (Area Sales Manager) South Region Bikiya Industries Pvt LTD TUX tissues section. Alignment with distributor for company primary and secondary target achievement. Daily meeting with RSM and discuss monthly Target and Sales, Supply and Stock Report. Handling issues regarding market and competitors.

• LMTs and GTs target setting for the month and ensure its achievement
• Allocation of all Skus at distributor for sales flow in numbers to maximize companies capital every month
• Daily reporting to RSM for achievement of targets and stock report of sales each distributor
• Working with supply chain for smooth flow of stock disbursement at location on time

Territory Growth Manager (TGM) at Jugnu Tech PVT TD Sales and Services (2020-12 – 2023-07)

Territory Growth Manager for Commerce Business (B2B). Team handling, daily working plan small retailers productivity.

• Daily working plan. Non productive customers brief there company benefits and purchasing benefits from company
• Day achievement
• Make sure all team members achieve the monthly target
• Sales KPIs monitoring
• Organic and Inorganic orders monitoring
• Sales Execution

Sales Manager at Guiranwala Food Industries (2015-02 – 2019-12)

General Trade Retail and Wholesale Channel. Responsible for the Customer Business Plan. Managed and develop sales force. Responsible for developing and maintaining customer relationships.

• Responsible for the Customer Business Plan
• Managed and develop sales force
• Responsible for developing and maintaining customer relationships
• Building strong managed the customer contact strategy – site visits
• Market data analysis of risks and opportunities ensuring Gap close planning is in place
• Ensured close monitoring of delivery versus forecast and gap close
• Sets clearly defined work with S.M.A.R.T
• Development / Driven objectives for self and team
• Reviews them and prepared to change as per business demands

Merchandising Skills (LMT and GT) at Lotte Kolson Pakistan (2012-01 – 2015-01)

Local Modern Trade and General Trade. Merchandising Skills

• Generated sales to achieve monthly targets
• Identified potential opportunities for company growth Utilized all available resources to reach out to prospects and attempt to turn those prospects into customers
• Collaborated with the management team to improve marketing materials and expand the company's marketing presence in Local Modern Trade (LMT)
• Productive contact with existing client

Senior Booker at Hillal Foods (2008-01 – 2011-12)

Senior Booker (Federal & Area Gulberg town). Drive Sales and Distribution for the company. Implement sales plan. Manage the growth of territory and customer. Generate sales and achieve monthly target.

• Implement sales plan
• Manage the growth of territory and customer
• Generate sales and achieve monthly target
• Monitor field Sales officers (Order bookers) performance
• Report to TSM for daily performance and target achievement
• Sales Execution

MBA in Marketing – MAJU (2013 – 2016)

B.Sc. in IT – Greenwich University (GIMIT) (2000 – 2003)

Diploma in Software Engineering – APIIT Asian Pacific Institute of Information Technologym