Mariana Depoli

Marketing and Communication professional with a Bachelor's in Advertising and an ongoing Master's in Strategic Communication. Experienced in campaign execution, content adaptation, and stakeholder communication across multilingual contexts. Hands-on training in email marketing platforms and automation tools (including Salesforce Marketing Cloud), with foundational knowledge of HTML and CSS for email template editing.

Passionate about digital marketing, with a growing interest in customer journey design, marketing automation, and data-driven optimisation through A/B testing. Detail-oriented, fast learner, and eager to grow in a dynamic, international campaign environment.

Sales Advisor at H&M (2019-10 – Present)

• Executed daily operational tasks in a high-volume environment, consistently meeting quality standards and adapting to shifting priorities — building the rigour and reactivity required in structured campaign operations.
• Communicated promotions and loyalty programme details to hundreds of customers per week in multilingual contexts, with a strong focus on accuracy and message consistency.
• Coordinated with cross-functional teams during peak periods, contributing to timely execution under tight deadlines.
• Systematically handled customer feedback, identifying issues and resolving them — reinforcing a quality-control mindset applicable to campaign asset review.

Communication Intern at Fluminense Federal University (2013-02 – 2016-12)

• Coordinated production of communication materials (digital and print) for courses, events, and seminars — managing assets from briefing through delivery across multiple channels.
• Adapted content and formats for different audiences while maintaining alignment with institutional guidelines, experience transferable to multi-asset campaign management.
• Collaborated with interdisciplinary teams and external stakeholders, developing structured project coordination skills across an academic calendar.

Master's in Communication Sciences – Strategic Communication – ISCSP, University of Lisbon (2023 – 2027-07)

Master's in Branding and Fashion Design – IADE, European University (2017 – 2021)

Bachelor's in Social Communication – Advertising – Fluminense Federal University (2011 – 2016)