Andrasnak

Multidisciplinary creative with over 3 years of experience in content creation, social media marketing, and visual storytelling. Proven track record in growing brand presence through engaging campaigns, short-form video content, and original illustrations.

Clients: Gravity Cluj, VIBE Festival, Kidopolis, 112 Coffee, Express Market, Blessed Dance Studio, Sportmaniac, Koracell, Barber King Mures

Content Creator & Social Media Manager at Gravity Lynx (2024-01 – 2026-01)

Content creator and social media manager responsible for growing brand presence and engagement through creative video and illustrated content.

• Boosted social media viewership by over 200% within a year through comedic reels and storytelling
• Created high-performing video and illustrated content tailored to climbers and general fitness audiences
• Partnered with staff to align marketing strategy with community-focused goals
• Designed visuals for events and merchandise supporting brand identity

Freelance Video Editor at Self-Employed (2020-12 – Present)

Freelance video editor specializing in music videos, vlogs, and social media content for diverse clients with varying styles and tones.

• Edited music videos, vlogs, and social content for a variety of clients
• Delivered polished edits under tight deadlines while adapting to diverse styles and tones
• Focused on pacing, visual rhythm, and storytelling for engaging online presence

Freelance Illustrator & Graphic Designer at Self-Employed (2023-08 – Present)

Freelance illustrator and graphic designer creating custom designs for apparel, merchandise, and promotional campaigns.

• Created custom t-shirt, hoodie, sticker, and merch designs for brands and independent clients
• Specialized in bold, expressive visuals tailored to each brand's audience and aesthetic
• Delivered artwork for apparel collections, promotional campaigns, and event merch
• Managed end-to-end illustration workflow from concept sketches to print-ready files

Content Creator & Social Media Manager at 112 Coffee & Co. (2020-01 – 2020-11)

Content creator and social media manager building brand voice and engagement through Instagram and Facebook content.

• Built brand voice and boosted local engagement through Instagram and Facebook
• Produced content series highlighting customers and baristas to humanize the brand
• Shot, edited, and posted visual content weekly to maintain consistency and relevance

Graphic Designer at Political Campaign (2019-07 – 2019-09)

Graphic designer creating campaign materials for political candidates during election season.

• Designed posters, flyers, and social media assets for multiple candidates during election season
• Ensured consistent messaging through clear, tailored visual communication
• Supported digital marketing efforts in time-sensitive campaign

Freelance Photographer at Self-Employed (2018-07 – 2021-09)

Freelance photographer specializing in portrait and event photography with professional editing and retouching.

• Planned and executed portrait and event photo shoots in varied lighting and environments
• Directed subjects to achieve natural, expressive portraits
• Captured key moments and atmosphere during events with minimal disruption
• Performed professional photo selection, color correction, and retouching
• Delivered consistent, high-quality images aligned with client or brand expectations
• Managed fast turnarounds and multiple deliverables under time constraints
• Selected, edited, and color-corrected images for consistency and visual impact
• Performed detailed retouching, including skin tones, exposure, and image cleanup