
Ain Wahyuni
Marketing Executive | Social Media, PR & Campaigns | Client Servicing
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About
Creative marketing and communications professional with experience across social media, PR, campaign execution, influencer marketing, client servicing, and content creation.
Background in agency, beauty, lifestyle, f&b and brand communications, with hands-on experience supporting campaign coordination, content planning, media and influencer outreach, event support, reporting, and account management. Strong mix of creativity, organisation, communication, and visual storytelling.
Experience
Account Executive (Full Time) at That Marketing Guy (2026-01 – Present)
- Managed day-to-day client accounts, campaign timelines, deliverables, and feedback to ensure smooth project execution.
- Coordinated with creative, strategy, and production teams to deliver marketing and campaign assets.
- Prepared client updates, creative briefs, campaign reports, and post-campaign insights.
- Supported client servicing by translating feedback into clear action points for internal teams.
- Assisted with campaign coordination, project tracking, and account operations across multiple client accounts.
- Key Accounts: Singapore Prison Service (SPS) & Yellow Ribbon Singapore (YRSG)
Account Executive (Full Time) at Cintra Consultancy (2025-07 – 2026-01)
- Managed a portfolio of 20+ client accounts across multiple industries, supporting end-to-end campaign execution and client servicing.
- Coordinated campaign timelines, deliverables, approvals, and internal workflows to keep projects on track.
- Prepared client updates, proposals, reports, presentations, and post-campaign insights.
- Worked closely with creative and account teams to ensure campaign outputs aligned with client objectives.
- Supported business operations and assisted with ad-hoc client servicing and project coordination tasks.
Public Relations Account Coordinator (Internship) at Gusto Collective (2025-02 – 2025-06)
- Supported PR, influencer marketing, and brand communications campaigns for luxury and lifestyle clients.
- Assisted with media and influencer outreach, campaign coordination, and performance tracking.
- Supported events, product launches, brand activations, and media relations.
- Created and organised press materials, media kits, brand stories, and campaign reports.
- Monitored media coverage and compiled insights to support client reporting.
Creative Marketing (Internship) at KSFBeauty (KaleiSG) (2024-09 – 2025-02)
- Managed social media content planning and supported content creation to strengthen brand presence.
- Coordinated influencer partnerships, brand collaborations, and campaign communications.
- Assisted with product launch planning, event support, and promotional content.
- Supported customer engagement through social media interactions and community management.
- Tracked campaign performance, customer feedback, and social media engagement insights.
Digital Creator / Talent / Model (Freelance) at Self-Managed (2020 – 2025)
- Created branded social media content for fashion, beauty, lifestyle, and F&B brands, including collaborations with Zalora, Yacht21, PrettyFit, and local businesses.
- Produced social-first content for Instagram and TikTok, including short-form videos, product features, lifestyle visuals, campaign-led posts, and creator-style storytelling.
- Supported brand campaigns through content planning, styling, captions, visual direction, audience engagement, and product storytelling.
- Worked as on-camera talent and freelance model for local brands, bringing a strong understanding of visual presentation, consumer-facing content, and creator-led marketing.
Visual Merchandiser (Internship) at Metro Pte Ltd (2021-08 – 2021-12)
- Assisted in creating visual displays aligned with brand identity and seasonal campaigns.
- Supported window and in-store layouts to improve product visibility and customer experience.
- Participated in photoshoots and promotional display preparation for marketing materials.
- Conducted store visits and competitor research to gather retail and customer insights.
Education
Diploma in Media, Arts & Design, Specialisation in Story & Content Creation – Singapore Polytechnic (2022 – 2025)
Higher Nitec in Visual Merchandising – Institute of Technical Education (2020 – 2022)
Nitec in Business Services – Institute of Technical Education (2018 – 2022)
