Cecilia Yuan
Strategic Marketing & Partnership Management
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About
I am a strategic marketing professional with a business consulting background. I leverage my expertise in partnerships and change management to deliver impactful solutions for clients across various industries. With over 7 years of experience in integrated marketing and business development, I have a proven track record of driving growth, customer engagement, and digital transformations in the global environment.
Experience
Cecilia worked at/served both Fortune 500 companies and early-stage medtech startup in the fields of various marketing and sales functions, mainly focused on developing market entry strategies, establishing partnership marketing programs, and leading innovative cross-functional change management projects for the global organization to improve/digitalize customer service.
Education
INSEAD Business School - Master in Business Administration ( M.B.A)
Singapore Nanyang Technological University - Bachelor degree of engineering ( BEng)
