Eshley Lee

I’m a writer who’s a people person through and through. I made a career simplifying content, captivating audiences and guiding them through the digital space. In my free time, I enjoy musicals, books and games.

UX writer | HSBC Life

• Collaborated with local and global teams to create user-centric copy
• Analysed customer journeys and proposed improvements
• Review internal and external communication pieces
• Ensured tonality and voice aligned with global direction

• Developed style guides for clients to ensure cohesive narratives
• Worked closely with account managers, designers and copywriters to create launch strategies and seasonal campaigns
• Crafted video scripts, idea pitches, and evergreen content
• Leveraged on trends to create viral social media campaigns

• Simplified technical content to create coursewares for adult learning

I'm a science student but does self study count for a writing education?