Laura Tan
Communications Graduate, University at Buffalo
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About
As a Communications graduate, it is my aim to pursue a career in the social media/marketing industry. Through my internship experience at Marina Bay Sands as a social media intern, my knowledge of digital and social media pages, as well as the ability to create and manage social media content, was enhanced. My photography, videography, and editing skills were also greatly developed.
As I was tasked to manage several social media accounts, this grew my ability to handle multiple accounts and to prioritise assigned projects to meet tight deadlines. I am thankful for this growth and I am looking forward to continue honing my skills.
Experience
Social Media Intern at Marina Bay Sands
Sep 2019 - Feb 2020
- Managed posts, comments and reviews across Marina Bay Sands social media channels such as Facebook, Instagram, Twitter, and Tripadvisor
- Worked closely with Social Media Community Managers to create and implement campaigns
- Created engaging social content and developed content calendars on a weekly and monthly basis
- Planned and scheduled social content with scheduling tools such as Sprout Social, Meltwater, and Planoly
- Monitored and recorded social media analytics on a weekly basis with analytics tools such as Sprout Social and Revinate
- Provided social support during live events and assisted in photo shoots
Education
Bachelor of Communications, University at Buffalo, SIM Global Education
Aug 2020 - Aug 2022
Grade: Summa Cum Laude
Activities and societies: Women's Volleyball Team
Awards: University at Buffalo Undergraduate Spring 2020 and 2021 Dean's List