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Martin Toh

Martin Toh

Visionary executive and Managing Director with over three decades of international leadership

Talent
SGMember since May 7, 2026
Operational EfficiencyHubSpotSalesforceTigersCQDS targetsProcurementLogisticsInventory managementRegional expansionSales growthMarket expansionSustainable product innovationInternational distributionProduct marketingBrand identityStrategic partnershipsBusiness development
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Operational EfficiencyHubSpotSalesforceTigersCQDS targets

About

Visionary executive and Managing Director with over three decades of international leadership across Telecommunications, Construction, Electronics, and Manufacturing. Proven track record of driving end-to-end business growth with full P&L accountability, combining commercial acumen with operational mastery. Skilled in leading regional expansion across Asia, Europe, and the US, building resilient high-performance cultures, and delivering sustainable profitability.

Adept at integrating sales, marketing, and customer engagement with plant operations to achieve CQDS targets and continuous improvement. Recognized for strategic foresight, stakeholder management, and embedding ESG principles into business strategy, creating long-term value for organizations and communities alike.

Experience

Managing Director - ELMICH PTE LTD

(2014-11 - 2025-12)

Delivering sustainable urban landscaping, waterproofing, and stormwater management to architects, builders, and developers across 30 countries on six continents. Reporting to Chairman of Group. Led team of 7 direct and 29 indirect reports. Instrumental in positioning the company for acquisition by Sika and ensuring its successful integration.

  • Delivered historic sales and profits in 2024, achieving the highest financial results in Elmich's 40-year history.
  • Strategized and executed a comprehensive growth roadmap, achieving 30% sales growth in Singapore and 13% group sales growth in 2024 compared to 2023, with EBITA margins rising 19% compared to 2014.
  • Established Elmich's Malaysian subsidiary, achieving double-digit sales growth year on year since 2020. Initiated plans to launch an Indonesian subsidiary in 2025, further extending Elmich's footprint across Southeast Asia before the company's acquisition.
  • Successfully positioned Elmich for acquisition in February 2025 by a Swiss multinational, leveraging expertise in 100% recycled raw materials and capitalizing on demand for sustainable urban solutions.
  • Oversaw the seamless amalgamation of Elmich Pte Ltd into Sika Singapore as of January 2026, ensuring continuity and strategic alignment.
  • Directed global operations across subsidiaries in Australia, Malaysia, Switzerland, Germany, US, China, and an extensive distributor network.
  • Drove business growth and market expansion through sustainable product innovation and international distribution. Extensive market experience across ASEAN, wider Asia, the United States, Australia, and key European economies, driving growth in diverse international environments.
  • Possess strong supply chain knowledge, optimizing procurement, logistics, and inventory management to drive efficiency and cost savings.
  • Defined and executed strategic direction to ensure profitable growth and operational efficiency.
  • Established robust financial and operational controls, safeguarding accountability and performance.
  • Maintained world-class operational standards, achieving CQDS targets and continuous improvement.
  • Assumed full board accountability, ensuring transparency and compliance.
  • Represented Elmich externally, strengthening customer relationships and industry reputation.
  • Built and led a high-performing executive team, fostering collaboration, innovation, and resilience.
  • Cultivate trust and collaboration with clients and teams through exceptional interpersonal communication.
  • Drive efficiency and quality by overseeing complex, multi-project portfolios with strong organisational discipline.
  • Adept at harnessing CRM platforms (HubSpot, Salesforce, Tigers) to analyze customer insights, align sales strategies, and deliver measurable improvements in retention and revenue.

Business Director - REXEL SOUTHEAST ASIA PTE LTD

(2013-08 - 2014-08)

A global leader in the professional distribution of electrical products, services, and solutions. Reporting to Managing Director. Handle 4 matrix reporting lines.

  • Successfully rebranded Gexpro Asia to Rexel brand names in Southeast Asia, flawlessly executing the plan with stakeholders.
  • Built marketing functions, brand identity, and product marketing to support business growth and align with focused business markets.
  • Rolled out a new business plan on Energy Saving solutions, aligning with new suppliers and products.
  • Built strategic partnerships with professional bodies to provide Value Added Services, resulting in a sales pipeline exceeding USD 6 million.
  • Strategized, formulated, and set up a new business segment focused on Energy Saving solutions, targeting USD 10 million in revenue within three years.
  • Established partnerships with key industry players including Schneider Electric, ABB, Osram, Philips, Marechal, Panduit, and Auralight.
  • Built and strengthened strategic business relationships with key suppliers to drive initiatives and grow business across the region.
  • Presented at C-level to forge alliances with local, regional, and global suppliers.
  • Integrated and leveraged regional business activities to achieve strategic goals.
  • Formulated the 2015 business plan, incorporating new market and product developments.
  • Integrated acquired companies into the group in Southeast Asia, ensuring full business and staff alignment for continuity and growth.
  • Ensured operational and cultural integration across functions, safeguarding performance and employee engagement.
  • Led post-acquisition integration, aligning newly acquired companies with core business strategies and ensuring seamless staff assimilation into the mainstream organization.

Business Manager, Asia Pacific - ELEMENT14 PTE LTD

(2008-06 - 2013-07)

A global distributor of electronic components and technology solutions, supporting Electronic Design (ED), Maintenance & Repair Operations (MRO) across industries.

  • Achieved double-digit growth in Industrial products sales over the last three years, with improved product margins and market share.
  • Achieved sales contribution exceeding USD 50 million with year-on-year growth of more than 30%.
  • Introduced the Military Specification Connectors program to APAC, contributing over USD 3 million in sales, delivering high-profit margins, and capturing new market share.
  • Seamlessly executed the Test & Measurement Strategy, contributing over USD 3 million in sales revenue for APAC business units.
  • Driven cost savings through innovative sourcing strategies, resulting in over USD 2 million in annual purchasing cost reductions and directly increasing company profits.
  • Secured new major franchises (Fluke, Tektronix, Agilent), generating over USD 2 million in incremental sales within two years.
  • Oversaw Industrial Product Sales portfolio exceeding USD 50 million, formulating and driving strategic initiatives to meet sales objectives.
  • Formulated, planned, built, and executed the Asia Pacific Test & Measurement Strategy.
  • Developed strategic accounts with Regional Sales & Marketing teams to meet sales and marketing objectives.
  • Presented at C-level to forge strategic partnerships and alliances with local, regional, and global suppliers across Asia Pacific.
  • Developed and executed winning strategies with strategic suppliers to capture and grow market share.

Regional Sales Manager, ASEAN + S Korea / Japan - FARNELL COMPONENTS PTE LTD

(1998-01 - 2008-06)

Part of Premier Farnell Plc. A global distributor of electronic components and industrial products, providing engineers and businesses with design, maintenance, and repair solutions.

Export Sales Manager - HUBER + SUHNER PTE LTD

(1995-06 - 1997-12)

Designs and manufactures advanced connectivity solutions for data and power transmission across industrial, communication, and transportation markets.

Business Development Manager - THE DIGITAL NETWORK PTE LTD

(1994-06 - 1995-05)

Distribution of IT products.

System Engineer - NATIONAL COMPUTER SYSTEMS (NCS) PTE LTD

(1991-07 - 1994-05)

A Singtel-owned technology powerhouse delivering digital, cloud, AI, engineering, and cybersecurity solutions to governments and enterprises across Asia Pacific.

Education

Master of Business Administration - International Business & Marketing - Oklahoma City University

Bachelor of Science - Electrical Engineering - Tri-State University

Diploma - Computer Studies - Stamford College

Diploma - Electrical Engineering - Ngee Ann Polytechnic

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