Co-Founder & Principal — Innovation & Growth
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Creative executive and systems-level leader with 20+ years designing landmark experiences at the intersection of storytelling, technology, and culture. Led projects generating $1B+ in ticket sales, reaching tens of millions globally. I specialize in translating emerging technologies — AI-adjacent systems, robotics, and autonomous platforms — into meaningful, human-facing experiences that scale across cultures and formats.
Author of Creative Courage (Wiley). Board member, Singapore Science Centre. Keynote speaker represented by The Lavin Agency. Based in Singapore.
Co-Founder & Principal, Innovation & Growth — Welbeyond (2025–Present)
Advisory and creative leadership practice helping institutions and companies design next-generation experiences at the intersection of culture, technology, and narrative.
Chief Creative & Innovation Officer — NEON (2017–2025)
Executive leader of a global creative organization spanning experience design, immersive media, and emerging technology. Directed experiential platforms with Disney (Avatar, Marvel), Universal (Jurassic World), Warner Bros (Harry Potter), Lionsgate (The Hunger Games), and Monet. Led multidisciplinary teams across Asia, Europe, US, and the Middle East. Delivered a permanent installation at Gardens by the Bay, Singapore, and experiences reaching millions of visitors worldwide.
Executive Creative Director of Creations, Major Productions — Cirque du Soleil (2000–2016)
16 years directing flagship productions including Michael Jackson ONE, LUZIA, Kurios, Volta, and Kooza. Co-founded C-Lab, Cirque’s internal innovation laboratory. Led SPARKED — the first narrative drone performance, with Verity Studios & ETH Zurich. Integrated emerging technologies, including robotics and autonomous systems, into live storytelling.
Université de Montréal — Philosophy, Public relations& Political Science
