Category Manager

• Introduction to JD Retail

JD.com, the cross-border import business of JD Retail, connects global authentic premium products with consumers across China. Backed by JD’s robust supply chain, cross-border logistics infrastructure and platform traffic, we empower overseas consumer brands to enter and scale in the China market. Based in Seoul, this role owns end-to-end sourcing & BD for Korean FMCG/consumer brands and upstream suppliers, curating Korean merchandise for JD Worldwide and driving sustainable growth on GMV, profit and supplier portfolio.

• Basic Position Information

• Job Title: JD Worldwide Category Manager
• Work Location: Bangkok (JD Cross‑border Business Unit, Thailand Office)
• Reports To: Head of Southeast Asia Direct Sourcing, Cross‑border Business Unit
• Employment Type: Full‑time

• Job Responsibilities

1、Overseas Brand and Product Introduction

• Responsible for direct sourcing partnerships with overseas brands in core categories including food & beverages, beauty & personal care, health supplements & OTC products, and apparel & luggage.
• Expand suppliers through industry trade shows, brand agencies, and other channels; complete brand onboarding negotiations and partnership agreement signing.
• Develop China‑market‑specific product selection strategies, such as developing "China‑exclusive edition" products or co‑branded items, to enhance differentiated competitiveness.

2、Supply Chain Management and Optimization

• Lead the design of cross‑border logistics solutions, coordinate bonded warehouse and overseas direct mail models, and optimize inventory turnover rates.
• Liaise with customs and quality inspection authorities to ensure products comply with Chinese regulations (e.g., cosmetics filing, health supplement "Blue Hat" certification).

3、Market Insight and Marketing Collaboration

• Analyze cross‑border consumption trends and formulate category growth strategies.
• Leverage platform marketing resources (e.g., Double 11, 618 shopping festivals) to plan blockbuster launch events, such as traffic support for brands selected for the "Overseas Supernova Brand List".

Full Lifecycle Supplier Management

• Identify, assess, and screen potential suppliers, and determine the admission list.
• Monitor supplier performance (on‑time delivery rate, after‑sales response), conduct regular evaluations, and optimize supplier tiering (S/A/B/C levels).

4. Job Requirements

1、3 years of experience in cross‑border e‑commerce sourcing/purchasing or brand development, with a proven track record of successfully introducing overseas brands (beauty and health supplement categories preferred).

2、 Fluent in English (business negotiation level); proficiency in Chinese preferred.

3、 Proficient in data analysis tools; able to optimize procurement decisions through metrics such as GMV and conversion rate.

4、 Possesses resources with overseas brand owners, agencies, and industry associations.

5、Familiar with overseas business etiquette; able to coordinate cooperation across time zones and cultural differences.

6、 Adaptable to frequent international travel and high‑intensity work rhythms during e‑commerce major promotion periods