ชินพัฒน์ วีระพรรณ์

Marketing and Communications professional with experience in influencer Marketing, KOL Management, Artist Relations, Public Relations, and Project Coordination across media, entertainment, luxury retail, and corporate industries. Demonstrated experience supporting end-to-end marketing campaigns, coordinating creative partnerships, managing artist relations, and executing integrated marketing initiatives from planning through on-site operations. Proven ability to collaborate with brands, KOLs, media organizations, agencies, executives, and cross-functional teams while ensuring projects are delivered on time and aligned with business objectives.

Experienced in Thailand-China business communication, stakeholder management, event marketing, and executive coordination. Adept at managing multiple priorities in fast-paced environments while maintaining strong attention to detail, adaptability, and relationship-building skills.

Artist Manager (Marketing Communications & PR Coordinator) at Thai Jiaranal Group Pub Co., Ltd. (JRN) (2025-04 – Present)

• Coordinated integrated marketing campaigns across 6 company projects, involving artists, brands, media partners, and stakeholders from planning to execution.
• Coordinated schedules and cross-functional communications for 50+ artists across marketing campaigns, commercial activities, and events.
• Coordinated PR activities, media interviews, promotional campaigns, and brand communications with media partners and stakeholders.
• Coordinated the execution of artist marketing campaigns across TikTok, Weibo, Instagram, and other digital platforms, including coordination with 20 KOLs and KOCs for influencer marketing campaigns.
• Prepared campaign reports, project documentation, and presentation materials for management.

Personal Assistant (Executive Support & Project Coordination) at G.M.I. Global Co., Ltd.

• Coordinated executive schedules, meetings, travel arrangements, and confidential documentation.
• Coordinated communication between executives, internal departments, clients, and external partners.
• Prepared reports, presentations, contracts, and business correspondence.
• Supported project administration and executive operations to ensure efficient workflow.

Business Development Coordinator (Thai-Chinese) at Vision Thai (VT SOLUTION CO., LTD.) (2024-11 – 2025-03)

• Coordinated business activities and projects internally and externally.
• Translated documents and facilitated Thai-Chinese communication.
• Prepared business reports and related documentation.
• Collected and organized data to support business decision-making.

Bachelor of Arts in Chinese – Burupha University (2025-03)

Arts-Chinese Program – Wachirathamsatit School (2021-04)