Chanita Sinprasert

Product Designer (UX/UI Designer) with 3+ years of experience designing complex systems across Web, Mobile, and Back-office platforms. Skilled in translating business requirements and TOR into intuitive UX/UI, collaborating with cross-functional teams, and delivering end-to-end solutions that improve usability and reduce system complexity.

UX/UI Designer at J Ventures Co., Ltd (2025-07 – Present)

Ownership &

Responsibilities: Own the end-to-end design process from requirement analysis to final delivery across IoT, financial, and back-office systems. Translate complex business requirements into scalable UX solutions and system flows. Define information architecture, user flows, and interaction models across multi-role platforms (user/admin). Collaborate cross-functionally with BA, SA, PM, and developers to ensure product alignment and delivery. Drive design decisions and continuously improve product usability through iteration.

• Restructured complex multi-module systems into clearer, role-based flows → reduced user confusion and onboarding friction
• Simplified financial and IoT workflows by breaking down complex logic into intuitive step-by-step interactions
• Identified UX gaps early and aligned stakeholders through prototypes → reduced rework during development
• Improved usability by iterating based on real feedback and system constraints

UX/UI Designer at IT Intend Company Limited (2024-01 – 2025-06)

Ownership & Responsibilities: Led UX/UI design for internal workflow platforms (task, timesheet, project management systems). Translated business needs into structured UX flows, wireframes, and UI specifications. Owned design validation process including UI QA and UAT before release. Acted as a bridge between stakeholders and developers to ensure design accuracy.

• Redesigned complex internal workflows → reduced unnecessary steps and improved task efficiency
• Prevented design-dev misalignment by creating clear specs and communication flow → reduced iteration cycles
• Detected usability issues early through UAT → minimized post-launch errors
• Improved clarity of task management systems → enhanced usability for internal users

UX/UI Designer at Bright Integration Technology (2022-01 – 2024-12)

Ownership & Responsibilities: Led UX/UI design for government and enterprise systems with complex requirements and regulations. Analyzed TOR and translated unclear requirements into structured UX flows and UI solutions. Created wireframes, prototypes, and design systems to support scalable product development. Collaborated closely with development teams and participated in QA processes.

• Transformed ambiguous TOR into clear UX frameworks → improved team alignment and reduced development ambiguity
• Designed role-based access and structured workflows → reduced user errors in complex systems
• Used prototyping as a communication tool → accelerated stakeholder decision-making
• Improved system usability through validation, feedback loops, and iterative design

Bachelor of Industrial Technology in Industrial Design (2017-01 – 2021-12)