Pawat Srisuwan

A versatile professional with 15 years of experience in organizational communication and digital marketing. My background spans from Human Resources where I specialized in employee engagement and internal communications to leading marketing initiatives for the Koncept Play brand. I have successfully managed end-to-end production (photo/video), team coordination, and cross-platform marketing strategies (Facebook, Instagram, TikTok, and Line OA).

With a core belief that employee satisfaction is the engine of organizational success, I am passionate about crafting strategies that foster a positive workplace culture while seamlessly bridging internal culture with external brand delivery.

COMMUNICATION and PRODUCTION HEAD at S.B. FURNITURE INDUSTRY CO.,Ltd. (2021-01 – Present)

• Spearheaded the end-to-end development and market launch of the Koncept Play brand, overseeing its growth from inception to its current market position.
• Directly lead and manage a cross-functional team of 15+ members, including creative production, design, and sales support teams.
• Translate high-level executive objectives into comprehensive monthly marketing communication strategies across all digital platforms (Facebook, Instagram, TikTok, and Line OA).
• Orchestrate seamless collaboration between departments—including online admins, physical store sales teams, and product design—to ensure cohesive brand messaging and operational efficiency

HEAD of PRODUCTION TEAM at S.B. FURNITURE INDUSTRY CO.,Ltd. (2016-01 – 2021-12)

Production Management

• Led and supervised the production team supporting marketing initiatives, delivering high-quality photo and video assets for major campaigns.
• Managed on-site production workflows, including commercial photo/video shoots and behind-the-scenes (BTS) content for Koncept Furniture and SB Furniture TVC campaigns.
• Ensured brand consistency across all visual communications, translating marketing concepts into engaging multimedia content.

Employee Engagement & Organizational Development (HR-OD) at S.B. FURNITURE INDUSTRY CO.,Ltd. (2016-01 – 2021-12)

• Strategically planned and executed diverse internal engagement programs to boost morale and foster a positive workplace culture.
• Spearheaded key initiatives including corporate sports events, talent showcases, monthly birthday celebrations, and team-building activities.
• Managed meaningful CSR projects, including educational development initiatives for schools in remote border areas, demonstrating a commitment to corporate social responsibility and community impact.

Internal Communications & Content Strategy at S.B. FURNITURE INDUSTRY CO.,Ltd. (2013-01 – 2016-12)

• Internal Content Strategy: Spearheaded the production of visual and video content aimed at enhancing internal communications and promoting corporate culture.
• Organizational Storytelling: Produced documentary-style content highlighting diverse roles across all organizational levels, fostering cross-departmental understanding and connection among employees.
• Employee Engagement & Recognition: Championed initiatives to celebrate outstanding employees, showcasing their achievements to boost morale, drive pride, and promote a culture of recognition.
• Field Engagement: Traveled to manufacturing facilities to facilitate and organize engagement activities, bridging the gap between office staff and on-site production teams to foster a unified workplace

SR.MEDIAS DESIGNER at S.B. FURNITURE INDUSTRY CO.,Ltd. (2011-01 – 2013-12)

• Multi-Channel Internal Communication: Managed end-to-end internal communication projects across diverse platforms, including physical boards in manufacturing plants and showrooms, email bulletins, and internal TV displays in high-traffic areas like lobbies and cafeterias.
• Creative Content Development: Utilized visual storytelling—including original illustrations and comics depicting workplace life—to make corporate news more relatable and engaging for employees at all levels.
• Multimedia Production: Captured and documented executive activities and company events, translating key messages into high-impact graphic and photographic assets.
• Engagement Strategy: Successfully facilitated employee engagement by developing creative content that humanized corporate communication, ultimately bridging the connection between management and staff.

MEDIAS DESIGNER at S.B. FURNITURE INDUSTRY CO.,Ltd. (2011-01 – 2013-12)

Master Degree in Communication Arts – Dhurakij Pundit University (2015-01 – 2017-12)

Undergraduate Degree in Computer Arts – Rangsit University (2007-01 – 2011-12)