Pran “Pran” Ratanatraiphob

Economics student at Chulalongkorn University with hands-on experience in AI product development, financial analysis, and business strategy. Co-founder of an AI-powered SaaS startup and participant in capital market case competitions, with a track record of translating analytical thinking into real business outcomes

Co-Founder & Team Lead at PromptJong AI (2026-01 – Present)

Co-founded an AI-powered booking and lead management startup targeting local businesses and service providers (clinics, salons, restaurants)

• Led product strategy and business development as the sole non-engineer, driving 7 core automation flows and a 7-feature admin dashboard from concept to prototype in under 4 months
• Developed a tiered pricing model ranging from ฿3,000-6,000/month, positioning the product at a fraction of the cost of a traditional receptionist (฿12,000/month)
• Conducted market research via direct outreach to 10 local businesses to identify customer pain points and validate product-market fit

Member at Echance Club (2025-09 – 2026-04)

• Applied economic analysis to assess development gaps in rural communities and proposed sustainable solutions
• Led a Social Enterprise project selling Wooden Blind Box collections at ฿69/unit – sold out 30 pre-orders within a day and fulfilled 13 additional units, with all profits donated to charity
• Placed 3rd in an internal CSA case competition by developing solutions to address water access challenges in the Bankhunwong community

Student Representative - Economics & Business Consultation Booth at Sarasas Witaed Bangbon school / Chulalongkorn University (2025-06 – 2025-07)

Invited by Sarasas Witaed Bangbon school to represent Chulalongkorn University's Economics program at an open educational booth

• Advised more than 100 students from Grades 10-12 on program structure, academic environment, and career pathways in economics and business

Participant | MegaChem Thailand (MGT) at Capital Market Case Competition 2025 (CMCC) (2025-06 – 2025-07)

• Proposed AI-powered demand forecasting and dynamic pricing system (MGTForecast) to address supply chain inefficiencies for a listed chemical distributor
• Conducted business and financial analysis, and designed a THB 72M digital warrant funding structure to finance the AI pilot

Bachelor of Arts in Economics (EBA) – Chulalongkorn University (2028-05)