Khrystyna Titarchuk

Strong woman in a suit of armor. Take that off, what am I? Team player, risk assessor, thinker, meme expert

Digital Communications

U.S.-Ukraine Business Council (USUBC) · Full-time

Nov 2023 - Present · 2 yrs 10 mos

Kyiv City, Ukraine

• built and managed a contact database of 8,000+ emails, implementing automations for newsletters and outreach (Mailchimp, SendPulse)
• created visual assets for email campaigns, events, and social media (Figma, Photoshop, After Effects)
• designed and launched event landing pages, ensuring seamless integration with mailing platforms (Webflow, Mailchimp)
• distributed press releases, newsletters, and social media content to strengthen brand visibility
• administered the company website on WordPress, managing site structure, content updates, and plugin/page configuration to support marketing initiatives

Project Marketing Manager

Bubibo · Full-time

Aug 2024 - Apr 2025 · 9 mos

Kyiv City, Ukraine · Hybrid

• organized the company’s participation in charity festivals and business events (operations, cost optimization, contractor management, marketing activities)
• generated ideas and coordinated with brands and companies on joint collaborations
• planned and executed offline and online marketing activities, managed contractors, and delivered turnkey projects from start to finish

SMM

Bitcoin Magazine · Full-time

Jun 2022 - Aug 2024 · 2 yrs 3 mos

Kyiv City, Ukraine

• management of the communication process in all social networks
• development and realization of strategy for social networks
• analysis and segmentation of the audience for targeted ads
• monitoring of feedback and communication with the audience
• research of current trends and target audience
• drawing up a media plan, planning the budget of advertising campaigns
• development of a promotion strategy in social networks
• analysis of competitors
• work with Google Analytics
• setting up and launching targeted advertising on Facebook and Instagram

Digital Marketing Specialist

Ukrainska Pravda · Part-time

Sep 2023 - Feb 2024 · 6 mos

Kyiv, Ukraine

• developed and launched landing pages tailored to individual events
• set up and optimized Google Ads and Meta Ads campaigns to drive event promotion
• created advertising animations and visual creatives to boost engagement and visibility

SMM

Marketing Technologies Bureau · Full-time

Aug 2021 - May 2022 · 10 mos

Kyiv, Kyiv City, Ukraine

• сreating a month content plan in social networks for clients from different spheres
• creating texts for posts in social media (Facebook, Instagram, LinkedIn)
• designing social media posts (infographics, collages, advertising etc.)
• analysis and segmentation of the audience for targeted ads
• drawing up a media plan, planning the budget of advertising campaigns
• development of a promotion strategy in social networks
• analysis of the audience of competitors
• work with analytics systems GTM and Google Analytics
• setting up and launching targeted advertising on Facebook and Instagram
• selection of key phrases, compilation of a semantic core

Master's degree in Institute of Journalism – Taras Shevchenko National University of Kyiv (2008 – 2013)

Targeting / PPC Course