Los Angeles - California
Ryan Stoner is a personal branding professional who is recognized as a leading expert in personal branding and marketing. He's passionate about storytelling for brands. Ryan is also a high-energy leader who has extensive experience helping launch startups throughout the country.
15 articles
Strategy is inherently linked to marketing. It’s impossible to generate good marketing that actually gets you the return you want without a solid strategy. You may not have always focused on your stra...
My previous post spoke to advertisers who are looking to work with millennials , here is a companion piece with some tips to help the younger generation succeed in advertising: Be Patient A clever ins...
Companies that embrace new and innovative ways to promote themselves succeed and thrive. In a world where live updates through social media platforms are the most popular methods for news, it’s essent...
Virtual reality based on 360-degree video has gone beyond entertainment to become a format for immersive information, and inevitably, business marketing. It’s growing as an advertising medium in part...
As startups grow, so do the numbers of customers, and the number of team members having interactions between employees and the public. This is fantastic! It is no longer just your business development...
Formula 1 racing is many things to many people. It is at once the most international, technologically advanced and glamorous sport in the world. For years, there has been a push to bring the sport of...
During my startup days I have personally been in situations where I have lost deals ONLY because I was unable to create the right value proposition for the audience. And I have met many startups who s...
Recruiting new strategic minds to advertising has been on my mind this month. Our world is more complicated and multifaceted than ever before, likewise our advertising industry. What was once one of t...
Branding has become vital if you want to achieve success with your company or just for yourself. Branding is the most powerful tool to show people want is possible. Creating an eye-catching brand help...
As a passionate sports fan and marketer, it makes sense to me that the two would go together. In my previous blog , I discussed how marketers are using the Internet of Things (IoT) to appeal to fans,...
People find meaning and connection through the stories they tell one another. If you want to truly connect with your audience, the best way is through using a brand story to engage people’s emotions a...
I’ve previously written about the importance of crafting a quality brand story for your business. If you want to see true success in your company, you need to grab the attention of consumers and help...
Original Article What a difference a year makes. As we look back on marketing campaigns over the past year, there has been a huge rise of more instances of interactive marketing as brands look beyond...
As a strategist, my goal has always been to know my customer and extract what “must haves” matters to them. This means: Search for real audience insights and opportunities to ensure all is known about...
Chat is the future: Generation Y is the first generation to prefer chatting over the web or social media to talk, rather than over the phone. Six of the top ten most used apps globally are messaging a...
