Abby Ross

I am a Michigan Technological University graduate with a degree in Marketing and a minor in Media Production, with over two years of hands-on experience working in creative and marketing-focused roles. I am passionate about visual storytelling and creating content that feels both intentional and authentic. I thrive in creative environments where I can use my eye for design to build cohesive brands and engaging digital experiences.

My strengths include digital media creation, photography, graphic design, social media content, and brand storytelling. I am eager to bring my creativity, attention to detail, and marketing knowledge to an organization that values thoughtful, visually driven work.

Creative marketing professional with over two years of experience in retail, sports, and event-based marketing. Currently serving as the Marketing and Social Media Manager for Red Jacket Boutique, where I photograph, plan, and post content, manage email marketing campaigns, and support the brand’s overall digital presence. Previously held a marketing role with BR.ICE Hockey Development, creating video edits and graphics for social media.

I have also worked as a Social Media Assistant for an off-road race team, capturing short-form video and photo content to support engaging digital and social media marketing efforts.

Bachelor of Science in Marketing from Michigan Technological University, complemented by a minor in Media Production. Gained practical experience in digital media production, photography, graphic design, video editing, and brand storytelling through coursework and applied projects.