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Alessandra Pronti

Alessandra Pronti

NJ Devils/NY Sirens Woo Crew, Social Media Creator

Talent
North Arlington, Borough of North Arlington, BergenMember since March 18, 2025
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About

  • Talent Manager/ Content Creator/ Woo Crew-NJD/New York Sirens
  • Fashion & Lifestyle Content Creator: 10+ Years Producing Content for Social Media
  • Worked with Major Companies such as Fenty Beauty, SunBum, Ugg Australia, FOX Studios, SONY, NYX, Kay Jewelers, Dormify, Bumble, Petco, Crocs, Bamboo Underwear, Lounge Underwear, Nivea, Zaful, Zillow, David's Bridal, etc.
  • 7 years in Retail

Experience

Woo Crew

  • New Jersey Devils Sep 2023 - Present · 1 yr 7 mos
  • The Woo Crew is responsible for creating high energy in-bowl, and getting fans excited throughout the course of each game.

    This team is an integral part of the Devils fan experience, responsible for strengthening the relationship between fans and the brand.

Social Media Marketing SpecialistSocial Media Marketing Specialist

  • Self-employed 2011 - Present · 14 yrs 3 mos
  • Creating monetized Fashion and Lifestyle content for all social media platforms.

    Building and engaging with the audience

    Advertising and promoting companies within brand deals/ collaborations

    Negotiating and finalizing brand deal contracts with major companies creating monetized Fashion and Lifestyle content for all social media platforms. Building and engaging with the audience Advertising and promoting companies within brand deals/ collaborations Negotiating and finalizing brand deal contracts with major companies

Education

Montclair State UniversityMontclair State University

Bachelor's degree, Business Administration and Management, Marketing 2018 - 2022

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